Digital Marketer

Intrix One Tap Sdn Bhd; Petaling Jaya; On-site; MYR 45,000 - 78,000; Full time

Job summary

Intrix One Tap Sdn Bhd is seeking a Creative Digital Marketing Specialist to plan, execute, and optimize campaigns across social media, email, SEO, and online ads in the Malaysian market.

You will develop content plans aligned with brand goals, monitor performance, and collaborate with internal teams to maximize engagement, lead generation, and ROI.

Qualifications

• Holds a Diploma or Bachelor's Degree in Marketing, Business, Communications, Digital Marketing, or a related field.
• Has at least 2 years of experience in digital marketing, social media management, content marketing, or a related role.
• Possesses a good understanding of digital marketing channels, including social media, content marketing, SEO, email marketing, and online advertising.
• Enjoys creating content and communicating with different audiences.
• Has strong organizational skills and can manage multiple projects effectively.
• Possesses good analytical skills and is comfortable interpreting campaign performance data.
• Has excellent written and verbal communication skills.

Responsibilities

• Plan, execute, and optimize digital marketing campaigns across social media, email marketing, websites, online advertising platforms, and job portals.
• Develop campaign strategies and content plans that align with brand objectives and business goals.
• Monitor campaign performance, analyze results, and recommend improvements to maximize engagement, lead generation, and ROI.
• Produce and coordinate marketing materials, newsletters, EDMs, landing pages, and promotional content.
• Manage campaign timelines and ensure projects are delivered effectively and on schedule.
• Identify new digital marketing opportunities and recommend innovative approaches to enhance brand visibility and customer acquisition.
• Social Media Management: Manage and grow the company's social media presence across various platforms by creating, scheduling, and publishing engaging content.
• Content & SEO: Create and optimize digital content for websites, blogs, newsletters, and social media platforms; support SEO initiatives.
• Analytics & Reporting: Track and analyze campaign, social media, and website performance; prepare reports with actionable insights.
• Collaboration & Brand Growth: Work with internal teams and external partners to ensure consistent brand messaging.

Skills

Social media management

Content marketing

SEO

Email marketing

Analytics

Reporting

Campaign optimization

Brand growth

Education

Diploma or Bachelor's Degree in Marketing/Business/Communications/Digital Marketing

Tools

Google Analytics

Google Ads

Meta Business Suite

Canva

Adobe Creative Suite

Job description

Plan, execute, and optimize digital marketing campaigns across social media, email marketing, websites, online advertising platforms, and job portals.

Develop campaign strategies and content plans that align with brand objectives and business goals.

Monitor campaign performance, analyze results, and recommend improvements to maximize engagement, lead generation, and ROI.

Produce and coordinate marketing materials, newsletters, EDMs, landing pages, and promotional content.

Manage campaign timelines and ensure projects are delivered effectively and on schedule.

Identify new digital marketing opportunities and recommend innovative approaches to enhance brand visibility and customer acquisition.

Social Media Management

Manage and grow the company's social media presence across various platforms by creating, scheduling, and publishing engaging content.

Engage with online communities and audiences to build brand awareness and foster meaningful interactions.

Monitor social media performance and identify opportunities to improve engagement and reach.

Stay updated with emerging social media trends, platform updates, and best practices.

Content & SEO

Create and optimize digital content for websites, blogs, newsletters, and social media platforms.

Support SEO initiatives through keyword research, content optimization, and website content improvements.

Monitor website performance and identify opportunities to improve organic traffic and online visibility.

Stay informed on SEO trends and recommend enhancements to strengthen search engine rankings.

Analytics & Reporting

Track and analyze campaign, social media, and website performance using relevant digital marketing tools.

Prepare regular reports and provide actionable insights to improve marketing effectiveness.

Use data and performance metrics to support decision-making and future campaign planning.

Collaboration & Brand Growth

Work closely with internal teams and external partners to ensure consistent brand messaging across all marketing channels.

Contribute creative ideas for campaigns, promotions, and brand storytelling initiatives.

Support marketing activities, events, and projects that drive brand visibility, customer engagement, and business growth.

Key Requirements

We're Looking For Someone Who:

Holds a Diploma or Bachelor's Degree in Marketing, Business, Communications, Digital Marketing, or a related field.

Has at least 2 years of experience in digital marketing, social media management, content marketing, or a related role.

Possesses a good understanding of digital marketing channels, including social media, content marketing, SEO, email marketing, and online advertising.

Enjoys creating content and communicating with different audiences.

Has strong organizational skills and can manage multiple projects effectively.

Possesses good analytical skills and is comfortable interpreting campaign performance data.

Has excellent written and verbal communication skills.

Is proactive, creative, and eager to contribute new ideas.

Has experience with digital marketing tools such as Google Analytics, Google Ads, Meta Business Suite, Canva, or similar platforms.

Basic design knowledge and experience with Canva or Adobe Creative Suite will be an added advantage.

Unlock job insights

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Your application will include the following questions:

Which of the following statements best describes your right to work in Malaysia? What's your expected monthly basic salary? How many years' experience do you have as a Digital Marketer? Which of the following types of qualifications do you have? Which of the following web analytics tools are you experienced with? How much notice are you required to give your current employer? How would you rate your Mandarin language skills?

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