Digital Campaign Execution Specialist

Astro; Kuala Lumpur; On-site; MYR 52,000 - 72,000; Full time

Job summary

Astro Malaysia is seeking a results-driven Campaign Operations professional to manage end-to-end digital ad campaigns across multiple platforms. You will set up campaigns, traffic assets, and track performance to optimize delivery and ROI.

Responsibilities include QA, budget management, coordination with internal teams, and producing regular performance insights. A strong foundation in ad operations and data analysis is essential for success in this role.

Qualifications

• Bachelor’s Degree or Diploma in Marketing, Advertising, Communications, Digital Media or related field.
• 1 to 3 years of relevant experience in digital advertising, campaign implementation, ad operations or related role.
• Exposure to Google Ad Manager, Meta Ads, TikTok Ads, YouTube or programmatic platforms is preferred.
• Experience with campaign trafficking, monitoring, reporting or optimization is an advantage.
• Basic understanding of digital campaign metrics.
• Good numerical and analytical skills with the ability to interpret campaign performance data.
• Proficiency in Microsoft Excel, PowerPoint, and Outlook.
• Good attention to detail particularly when handling campaign setup, tracking and reporting.
• Able to manage multiple campaign tasks and work within agreed timeline.

Responsibilities

• Set up campaigns accurately across relevant ad platforms and Astro’s digital advertising network based on approved campaign requirements.
• Manage ad trafficking, creative uploads, targeting setting, budget allocation and tracking implementation.
• Conduct thorough QA on creative assets, third-party tags, tracking pixels, landing pages and ad placements before campaign launch.
• Maintain accurate campaign documentation, setup records and implementation details.
• Coordinate with relevant internal teams to get final campaign assets, information and approval required for execution.
• Support timely campaign launches according to agreed campaign timeline and requirements.

Skills

Digital advertising

Campaign management

Ad operations

Excel

PowerPoint

Data analysis

Education

Bachelor’s Degree or Diploma in Marketing

Tools

Google Ad Manager

Meta Ads

TikTok Ads

YouTube

Programmatic platforms

Job description

Astro Malaysia is seeking a results-driven Campaign Operations professional to manage end-to-end digital ad campaigns across multiple platforms. You will set up campaigns, traffic assets, and track performance to optimize delivery and ROI.

Responsibilities include QA, budget management, coordination with internal teams, and producing regular performance insights. A strong foundation in ad operations and data analysis is essential for success in this role.