Digital Campaign Execution & Optimization Specialist

ASTRO Holdings Behad; Malaysia; On-site; MYR 48,000 - 75,000; Full time

Job summary

Astro Malaysia Holdings Berhad seeks a digital advertising operations specialist to ensure campaigns are correctly set up and launched on schedule. You will work with sales, content, design, and internal teams to ensure smooth execution and asset approval.

You will monitor campaigns, perform QA on assets and tracking, and optimize spend to meet KPIs while maintaining documentation and timely reporting.

Qualifications

• Bachelor's Degree or Diploma in Marketing, Advertising, Communications, Digital Media or related field.
• 1 to 3 years of relevant experience in digital advertising, campaign implementation, ad operations or related role.
• Exposure to digital advertising platforms such as Google Ad Manager, Meta Ads, TikTok Ads, YouTube or programmatic platforms is preferred.

Responsibilities

• Set up campaigns across Astro's digital advertising network based on approved requirements.
• Launch campaigns on time and coordinate with sales, content, design, and operations teams.
• Perform QA on creatives, tags, tracking pixels, landing pages, and placements before launch.

Skills

Digital bias understanding

Campaign management

Analytical skills

Attention to detail

Time management

Education

Bachelor's Degree or Diploma in Marketing/Advertising

Tools

Google Ad Manager

Meta Ads

TikTok Ads

YouTube Ads

Programmatic platforms

Excel

PowerPoint

Outlook

Job description

Astro Malaysia Holdings Berhad seeks a digital advertising operations specialist to ensure campaigns are correctly set up and launched on schedule. You will work with sales, content, design, and internal teams to ensure smooth execution and asset approval.

You will monitor campaigns, perform QA on assets and tracking, and optimize spend to meet KPIs while maintaining documentation and timely reporting.