CX & Media Strategy Lead

Mondelēz International; Selangor; On-site; MYR 180,000 - 280,000; Full time

Job summary

Mondelēz International SE Asia is seeking a senior media leader to drive the markets' comms strategy and media activation across a growing portfolio of brands. You will coordinate planning with brand teams and agencies, ensuring consistency and timely learnings across markets.

The role requires deep digital expertise, strong analytics, and a proven ability to manage budgets and relationships in a complex matrix organization. Expect a strategic, high-impact position within a dynamic regional team.

Qualifications

• 8–10 years of media expertise with a strategy focus.
• Digital expertise to navigate evolving media landscapes.
• Strong operational skills in channel planning and value creation.
• Solid knowledge of media analytics and portfolio management for large brands.
• Proven negotiation and collaboration across multiple partners.
• Experience working with agencies and cross-functional teams.
• Ability to pioneer industry-first interventions and scale insights.

Responsibilities

• Implement end-to-end media strategy (planning, activation, evaluation, optimization) with brand teams and partners.
• Ensure consumer journeys are grounded in culture and CX trends.
• Develop holistic media investment strategies across paid, owned, and earned media.
• Drive ROI through campaign effectiveness and efficiency, data-driven targeting, and channel mix.
• Manage total media budget and lead budgeting, planning, and execution for multiple brands.
• Communicate with cross-functional stakeholders to secure strategy support.
• Be the subject matter expert on media and influence decision-making at all levels.

Skills

Media strategy

Digital media

Analytics

Stakeholder management

Agency management

Negotiation

Test-and-learn

Communication

Job description

Mondelēz International SE Asia is seeking a senior media leader to drive the markets' comms strategy and media activation across a growing portfolio of brands. You will coordinate planning with brand teams and agencies, ensuring consistency and timely learnings across markets.

The role requires deep digital expertise, strong analytics, and a proven ability to manage budgets and relationships in a complex matrix organization. Expect a strategic, high-impact position within a dynamic regional team.