Business Development Manager

RELDYN TECH SDN. BHD.; Kuala Lumpur; Hybrid; MYR 90,000 - 180,000; Full time

Benefits offered by this job

Uncapped earnings

Marketing support

Flat structure

Certification support

Job summary

RELDYN TECH SDN. BHD. seeks a Business Development Manager — Sales & Lead Generation to own a territory across ASEAN, with a hybrid role based in Malaysia.

You will generate and manage a robust pipeline, qualify opportunities, and drive deals from discovery to close, collaborating with marketing, pre-sales and delivery teams. The ideal candidate has 5–8 years selling software, IT services or SaaS, and can navigate enterprise procurement, pricing models and SLAs. Travel is ~20–30%.

Qualifications

• Malaysian citizen with a bachelor’s degree in Business, Marketing, CS, or IT
• MBA is a plus
• 5–8 years in BD or enterprise sales in software/tech services
• Experience selling software, IT services, SaaS, cloud or managed services

Responsibilities

• Generate and refresh target lists based on an ICP; prospect weekly via cold calls, emails, LinkedIn
• Research each account to ensure relevant first touch
• Collaborate with Marketing on campaigns and fast follow-ups on inbound leads
• Generate leads at events and via partner ecosystems; referrals from existing clients
• Maintain a clean, segmented lead database and focus on high-value opportunities
• Lead full sales cycle: discovery, demos/POCs, RFI/RFP/RFQ, proposals, pricing, negotiations, close

Skills

Hunter mindset

Lead generation

Prospecting

CRM proficiency

Negotiation

Education

Bachelor's degree in Business/Marketing/CS/IT

MBA (advantage)

Tools

CRM platforms

LinkedIn

Email outreach tools

Job description

RELDYN is a fast-growing software and technology services company, custom software engineering, systems integration, cloud and managed services with deep specialisation in Banking, Finance, Cloud and AI industries. We are a collaborative team committed to each other’s success and to the success of the wider RELDYN community.

We are looking for a hunter. This is a front-line, quota-carrying sales role for someone who generates their own pipeline rather than waiting for it to arrive from the first cold approach through to the signed contract, in your own territory across ASEAN. Marketing, partners and a strong delivery track record will support you, but the engine of this role is your own lead generation.

Role at a Glance

Position: Business Development Manager — Sales & Lead Generation

Reports to: Head of Sales

Location: Malaysia (hybrid) — regional coverage across ASEAN

Experience: 5–8 years selling software, IT services or SaaS, with a hunting track record

Travel & eligibility: Approximately 20–30% travel; open to Malaysian citizens

What You’ll Do

Lead Generation & Prospecting — the core of the role

Build and continuously refresh your own target list from a clearly defined Ideal Customer Profile, and prospect it every week through cold calling, personalised email sequences, LinkedIn and social selling, and referrals.

Research each account before you approach it so that every first touch is relevant rather than generic, and map and engage the whole buying unit.

Work with Marketing on campaigns, and follow up every inbound enquiry and marketing qualified lead quickly and rigorously.

Generate leads at industry events and forums, through partner ecosystems (cloud hyperscalers, ISVs and channel partners), and by systematically mining existing clients for referrals and introductions.

Maintain a clean, well-segmented and well scored lead database so effort stays concentrated on the highest value opportunities.

Qualify, Sell, Close

Qualify every lead against a consistent framework (BANT / MEDDIC or equivalent) and disqualify early and honestly when the fit is not there.

Run structured discovery that surfaces the business problem, its cost to the client, and the outcome they are actually buying.

Lead the full sales cycle, demonstrations and proofs of concept, RFI/RFP/RFQ responses, proposals and SoWs, pricing, negotiation and close working with pre-sales, architects and delivery to shape a solution that can be delivered profitably.

Structure deals across subscription and SaaS licensing, managed services, time-and-materials, fixed-price and outcome-based models, and navigate enterprise procurement, security due diligence, MSAs and SLAs.

Consistently meet and exceed monthly, quarterly and annual sales targets.

Grow, Track & Report

Keep selling after the win: run business reviews, drive upsell and cross-sell, secure renewals ahead of expiry, and turn every satisfied client into a reference and a source of new leads.

Maintain disciplined CRM records, track your own funnel metrics, and deliver a reliable rolling forecast with risks flagged early.

Conduct market and competitor analysis to sharpen your targeting and feed insight back to marketing and product.

How You’ll Be Measured

This role carries clear, visible numbers. Targets are set with your manager at the start of each cycle and reviewed regularly.

Self-sourced leads : A monthly quota of new sales-qualified opportunities that you originated

Prospecting activity : A consistent weekly cadence of first-touch outreach

Pipeline coverage : A rolling qualified pipeline of at least 3x your revenue target

New logos & revenue : First-time clients won; booked ACV/TCV against quota at target margin

Conversion & velocity : Lead-to-opportunity and win rates; sales cycle length

Growth & forecast : Upsell, cross-sell and renewals; quarterly commit within agreed variance

What We Are Looking For

Malaysian citizen; bachelor’s degree in Business, Marketing, Computer Science, IT or a related field (MBA an advantage).

4–6 years in business development or enterprise sales within the software and technology services industry, software engineering services, systems integration, SaaS, cloud or managed services.

Demonstrable hunting experience. You have personally built pipeline through outbound prospecting rather than inheriting it and can talk us through exactly how.

A quantifiable record of meeting or exceeding quota on complex, multi-stakeholder deals.

Confidence and resilience in cold outreach, and the self-discipline to protect prospecting time every week.

Credible with technical buyers on cloud, SaaS, APIs and integration, data and AI, cybersecurity, and Agile and DevOps delivery.

Commercial literacy across pricing, licensing and subscription structures, margin and services contracts.

Excellent communication, presentation and negotiation skills in English and Bahasa Malaysia; proficiency with CRM platforms; willingness to travel.

Hands-on use of prospecting and intelligence tools.

Domain exposure to Banking, Financial Services, Insurance, Payments, Cloud, Data, AI and the regulatory environment shaping technology procurement.

Experience co-selling through cloud hyperscaler and ISV partner ecosystems, and an existing network of senior technology decision-makers in Malaysia and ASEAN.

Training or certification in a recognised sales methodology.

Why RELDYN?

Uncapped earnings. A competitive base with commission that rewards the pipeline you build and the deals you close.

A story worth selling. Real delivery credentials and referenceable clients in regulated industries, you will not be selling vapour.

Marketing that supports the hunt. Campaigns, content and events designed to warm your territory, not to replace it.

Flat, agile and transparent. Clear targets, honest feedback and a structure where every voice is heard.

Balance and growth. Results over hours, with continuous learning, certification support and exposure to major regional technology programmes.

Only shortlisted candidates will be contacted. RELDYN is an equal opportunity employer; we welcome applicants of all backgrounds and select solely on merit and fit for the role.