Brand & Communications Executive/Manager

Plan TNG Sdn. Bhd.; Petaling Jaya; On-site; MYR 70,000 - 110,000; Full time

Job summary

TRIN International School is seeking a Brand & Communications Executive/Manager to lead brand, marketing, content, PR and admissions communications. You will craft clear messages across channels and work with multiple teams to strengthen brand presence.

The ideal candidate communicates effectively, creates engaging content, and coordinates with external partners to deliver campaigns and events.

Qualifications

• Bachelor's degree in communications, marketing, PR or related field.
• 3–5 years in communications, marketing, branding or content.
• Excellent written and verbal English communications.

Responsibilities

• Develop and execute integrated brand, marketing and communications campaigns.
• Manage TRIN's social media, website, newsletters, digital and offline comms.
• Create engaging content: social posts, videos, photos, materials.
• Lead PR activities, media comms and external brand initiatives.
• Collaborate with Admissions on enrolment campaigns and open days.
• Develop clear parent and community communications.
• Ensure consistent brand messaging and visual identity.
• Coordinate with designers, photographers, videographers and partners.
• Plan and manage comms projects, campaigns and events end-to-end.
• Support after-school CCA communications and event coverage.
• Monitor campaigns and identify opportunities to strengthen brand.

Skills

Written English

Verbal English

Copywriting

Storytelling

Content creation

Social media

Video basics

Project management

Independent work

Education

Bachelor’s degree

Tools

Canva

CapCut

Job description

Brand & Communications Executive/Manager

TRIN International School is looking for a creative, strategic and hands-on Brand & Communications Executive/Manager to lead our brand, marketing, content, PR and admissions communications.

The ideal candidate is an excellent communicator and storyteller who can turn ideas and school initiatives into clear, engaging and effective communications across multiple channels.

Key Responsibilities

Develop and execute integrated brand, marketing and communications campaigns.

Manage TRIN's social media, website, newsletters, digital and offline communications.

Develop engaging content, including social media posts, videos, photography and marketing materials.

Lead PR activities, media communications and external brand initiatives.

Work closely with the Admissions team on enrolment campaigns, open days and prospective parent communications.

Develop clear and engaging parent and community communications.

Ensure consistent brand messaging and visual identity across all communication channels.

Coordinate with designers, photographers, videographers, media and other external partners.

Plan and manage communications projects, campaigns and events from concept to execution.

Support and oversee after-school CCA activities when required, including coordinating communications, event coverage and ensuring smooth execution of related activities.

Monitor campaign performance and identify opportunities to strengthen brand awareness and engagement.

Support other projects, initiatives and ad hoc duties as required by the School from time to time.

Requirements

Bachelor's degree in Communications, Marketing, Public Relations, Media or a related field.

3–5 years of relevant experience in communications, marketing, PR, branding or content.

Excellent written and verbal English communication skills.

Strong copywriting, storytelling and content creation skills.

Experience with social media platforms and digital content production.

Familiarity with Canva, CapCut and other creative/digital tools is an advantage.

Strong project management and organisational skills.

Creative, proactive, commercially aware and detail-oriented.

Able to work independently while collaborating effectively with different teams.

If you are passionate about building brands, creating meaningful communications and telling stories that connect with people, we would love to hear from you.