Associate - Workforce Management Advisory

PwC; Kuala Lumpur; On-site; MYR 70,000 - 110,000; Full time

Job summary

PwC Malaysia in Kuala Lumpur seeks an Associate in Workforce Management to help shape AI-enhanced workforce solutions and lead analytics-driven HR transformations for diverse clients.

You will mentor juniors, manage workstreams end-to-end, and apply AI capabilities to recruit, hire, and optimize HR processes while developing technical acumen across human capital and digital domains.

Qualifications

• Degree in any discipline is required; Human Resource Management degree is an added advantage.
• Hands-on experience using AI-powered tools (e.g., Copilot, Claude, ChatGPT) to enhance productivity and client deliverables.
• Experience applying AI to people analytics or HR process optimization is strongly preferred.
• Proficiency with analytics tools and visualization platforms such as Excel, Power BI, Tableau.

Responsibilities

• Proactively assist in the management of several clients, while reporting to Managers and above.
• Support effective working relationships directly with clients and contribute to business development.
• Apply digital tools, analytics, and AI capabilities in the delivery of client work.
• Operationalize AI tools in day-to-day work, including designing prompts and validating outputs for accuracy.

Skills

AI tools usage

People analytics

HR analytics

Analytical thinking

Education

Degree in any discipline

Degree in Human Resource Management

Tools

Excel

Power BI

Tableau

Python/R

Job description

Line of Service Tax Industry/Sector Not Applicable Specialism General Tax Consulting Management Level Associate Job Description & Summary

At PwC, our Workforce team focuses on helping organizations deliver sustainable outcomes through their people. We are seeking individuals who are passionate about shaping the future AI enhanced workforce, with a strong interest in leveraging AI, analytics and digital technologies to deliver innovative AI enhanced workforce solutions. We advise a range of local, regional and global clients on all aspects of people's strategy, underlying compliance and governance in many areas of business-driven HR programs. As an Associate within our Workforce Management practice, you will work as part of a team of problem solvers, helping clients solve complex business issues from strategy to execution. You will play a key role in driving technology-enabled, AI-enhanced workforce and HR transformation solutions, while mentoring junior team members and managing workstreams end-to-end.

• People analytics - Leveraging data and AI to drive workforce decisions, designing analytics frameworks, performing quantitative/qualitative research.
• HR operating model - Aligning HR capabilities and structure to deliver value in line with business strategy.
• HR service delivery - Exploring different service delivery models (eg. Shared services, outsourcing ) and leveraging technology and automation to drive smart and intuitive people practices.
• Employee experience - Be able to think differently, usage of design thinking to develop HR practices that engages the mindset and behaviours of the workforce.
• HR policy & processes review - provide practical frameworks to refine operating processes and reduce costs, or improve service levels across the entire HR services value chain.

Ability to analyse data and statistics for trends and patterns with attention to recruitment, hiring practices, motivation, turnover, and compliance with employment laws and regulation. Creating people data sets and aligning these to wider organisational data sets. Using and applying quantitative and qualitative research design and carrying out data analysis, from basic to multivariate analysis to solve problems.

Key accountabilities Role specific responsibilities

• Proactively assist in the management of several clients, while reporting to Managers and above.
• Support effective working relationships directly with clients.
• Contribute to the development of your own technical acumen.
• Contribute to delivering technology-enabled workforce and HR transformation solutions.
• Apply digital tools, analytics, and AI capabilities in the delivery of client work.
• Ability to operationalize AI tools in day-to-day work, including designing structured prompts, applying AI for data analysis and problem solving, and critically validating outputs to ensure accuracy, relevance, and business applicability.
• Contribute to the development of your own technical acumen across both human capital and digital domains.
• Be actively involved in business development activities to help identify and research opportunities on new/existing clients.
• Continue to develop internal relationships and your PwC brand.
• Develop proposals as part of the team pursuit of advisory engagement opportunities covering research work, preparing proposal decks, carrying out internal risk checks, etc.
• Ensure the deliverables adheres to the firms' policies and risk management requirements.
• Stay abreast of industry trends and best practices in workforce management including emerging trends in AI, workforce analytics and human capital strategy, contributing to the development of thought leadership content.

Skills, experience and qualifications

• Degree in any discipline.
• Degree in Human Resource Management is an added advantage.
• Demonstrated, hands-on experience using AI-powered tools (e.g., Microsoft Copilot, Claude, ChatGPT, Harvey) to enhance productivity, research, and client deliverables.
• Experience applying AI to people analytics or HR process optimization is strongly preferred.
• Fair subject matter knowledge across a range of HR/workforce-related capabilities such as HRT/change management/leadership/organisation design.
• Proficiency with analytics tools (e.g., Excel, Power BI, Tableau, Python/R is a plus), visualization platforms, and automation tools.
• Excellent verbal, written communication skills and portfolio management skills.
• Collaboration and participation within a highly diverse and inclusive team.

Education (if blank, degree and/or field of study not specified) Degrees/Field of Study required: Degrees/Field of Study preferred: Certifications (if blank, certifications not specified) Required Skills Optional Skills Accepting Feedback, Accepting Feedback, Active Listening, AI Fluency, AI-Human Collaboration, Career Development, Communication, Digital Tooling, Emotional Regulation, Empathy, Employee Performance Management, Employee Retention, Human Resources Management (HRM), Inclusion, Intellectual Curiosity, Optimism, Organizational Development (OD), Organizational Management, Organizational Psychology, Personnel Development, Statistical Analysis, Statistical Modeling, Strategic Human Resource Planning, Strategic Planning, Strategic Thinking {+ 9 more} Desired Languages (If blank, desired languages not specified) Travel Requirements Not Specified Available for Work Visa Sponsorship? No Government Clearance Required? No

Are you ready to make a difference? Want to unlock new value by applying your unique perspective and talents? You can grow exponentially at PwC. Here, you can uncover hidden talents, build lifelong relationships rooted in trust and empathy and turn challenges into opportunities for innovation. We'll help you grow your skills through challenging, meaningful work so you can go further.