Associate, Monetization

ASTRO Holdings Behad; Malaysia; On-site; MYR 36,000 - 60,000; Full time

Job summary

Astro Malaysia Holdings Berhad is seeking a motivated Marketing Analyst to join our dynamic team and support acquisition campaigns. You will assist GTM planning, track campaign performance, and develop dashboards and insights to guide growth.

Fresh graduates with strong analytics, Excel and presentation skills are welcome, and you will work closely with Marketing, Product and Sales teams. Join a leading Malaysian entertainment company that values diversity and career progression, and contribute

Qualifications

• Bachelor's Degree in Marketing, Business Administration, Economics, Communications, Data Analytics, or a related field.
• Fresh graduates and candidates with up to 1-2 years of relevant working experience are welcome to apply.
• Strong analytical and problem-solving skills with attention to detail.
• Good communication and presentation skills.
• Proficient in Microsoft Excel and PowerPoint.
• Knowledge of or experience with Amazon QuickSight or other data visualization tools is an added advantage.
• Ability to manage multiple tasks and work effectively in a fast-paced environment.
• Passion for business growth, data-driven decision-making, and customer acquisition.

Responsibilities

• Plan, execute, and manage acquisition-focused campaigns and promotional initiatives.
• Support Go-to-Market (GTM) planning and execution for product launches, offers, and commercial campaigns.
• Track and monitor campaign and product performance against business objectives and KPIs.
• Conduct post-campaign analysis to evaluate results, identify key learnings, and recommend improvements.
• Develop reports, dashboards, and presentations to provide performance insights and business updates.
• Conduct market research and competitor analysis to identify trends, opportunities, and best practices.
• Collaborate with Marketing, Product, Sales, Operations, and other stakeholders to ensure successful campaign delivery.
• Support project management activities, including timeline tracking and coordination of deliverables.

Skills

Analytical thinking

Problem solving

Communication skills

Presentation skills

MS Excel

PowerPoint

Data visualization

Content creation for social media

Fast-paced work ethic

Education

Bachelor's Degree in Marketing

Bachelor's Degree in Business Administration

Economics

Data Analytics

Tools

Amazon QuickSight

Job description

WHY JOIN US?

We practice a vibrant & energetic office culture. We provide opportunities for career advancement within the company. Good performance is always rewarded accordingly.

“It's our people that make Astro Malaysia’s leading entertainment company. We are an inclusive employer, to enable everyone at Astro to be their best. We embrace differences – we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products/services and our community. We also understand and appreciate that diversity is a driver of creativity and innovation, which will make our business more competitive, compelling and profitable.”

JOB RESPONSIBILITIES:

• Plan, execute, and manage acquisition-focused campaigns and promotional initiatives.
• Support Go-to-Market (GTM) planning and execution for product launches, offers, and commercial campaigns.
• Track and monitor campaign and product performance against business objectives and KPIs.
• Conduct post-campaign analysis to evaluate results, identify key learnings, and recommend improvements.
• Develop reports, dashboards, and presentations to provide performance insights and business updates.
• Conduct market research and competitor analysis to identify trends, opportunities, and best practices.
• Collaborate with Marketing, Product, Sales, Operations, and other stakeholders to ensure successful campaign delivery.
• Support project management activities, including timeline tracking and coordination of deliverables.

Requirements

• Bachelor's Degree in Marketing, Business Administration, Economics, Communications, Data Analytics, or a related field.
• Fresh graduates and candidates with up to 1-2 years of relevant working experience are welcome to apply.
• Strong analytical and problem-solving skills with attention to detail.
• Good communication and presentation skills.
• Proficient in Microsoft Excel and PowerPoint.
• Knowledge of or experience with Amazon QuickSight or other data visualization tools is an added advantage.
• Ability to manage multiple tasks and work effectively in a fast-paced environment.
• Passion for business growth, data-driven decision-making, and customer acquisition.
• Skills or experience in content creation for social media platforms will be an added advantage.

REQUIREMENTS:

Astro Malaysia Holdings Berhad (“Astro”) is Malaysia’s leading content and consumer company, serving 75% of Malaysian households across our TV, radio, digital and commerce platforms. As a trusted brand, Astro keeps Malaysians entertained and informed with a variety of vernacular, international and live sports content, engaging with 24 million individuals. To learn more about Astro, kindly login to www.astro.com.my