Area Coach / Manager (F&B)

HTFU Restaurant Sdn Bhd; Selangor; On-site; MYR 90,000 - 130,000; Full time

Job summary

HTFU Restaurant Sdn Bhd seeks an Area Manager to lead outlet managers across the region, ensuring consistent performance and strong leadership. You will set clear expectations, drive profitability, and foster an inclusive, results-driven culture.

This role requires strategic thinking and the ability to manage multiple priorities in a fast-paced retail environment. Responsibilities include recruiting top talent, budgeting, reporting on COGS and labor costs, and delivering excellent customer

Qualifications

• Proven experience as an Area Manager, Retail Manager, or similar role.
• Strong leadership skills with the ability to motivate teams.
• Excellent communication and interpersonal abilities.
• Experience in hiring, training, and retaining top talent.
• Result-oriented mindset with a focus on goals.
• Proficiency in MS Office and retail management software.
• Strong financial acumen, with experience managing COGS and labour costs.

Responsibilities

• Provide strong leadership to outlet managers and their teams, setting clear expectations and leading by example.
• Oversee the recruitment and selection process for outlet managers and key positions.
• Set clear, measurable objectives and hold teams accountable for achieving results.
• Analyze data, market trends, and business performance to drive growth and profitability.
• Ensure all outlets deliver exceptional customer service and meet satisfaction targets.
• Prepare and manage budgets for the area, controlling costs within guidelines.
• Oversee day-to-day operations across outlets, ensuring policy compliance.
• Develop and execute strategic plans aligning with company objectives for long-term growth.
• Prepare reports on performance, sales, COGS, labour costs, ROI for senior management.

Skills

Leadership

Communication

Retail management

Talent hiring/training

Financial acumen

MS Office

Retail software

Tools

MS Office

Retail management software

Job description

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Provide strong leadership to outlet managers and their teams, setting clear expectations and leading by example.

Promote a collaborative, inclusive work environment that values teamwork and open communication.

Oversee the recruitment and selection process for outlet managers and key positions, ensuring that the best candidates are hired.

Set clear, measurable objectives and hold teams accountable for achieving results.

Analyze data, market trends, and business performance to make informed decisions that drive growth and profitability.

Ensure that all outlets within the area deliver exceptional customer service and meet customer satisfaction targets.

Prepare and manage budgets for the area, ensuring that outlets operate within financial guidelines.

Oversee the day-to-day operations of all outlets within the area, ensuring compliance with company policies, procedures, and standards.

Set and enforce standards for punctuality, attendance, and grooming across all outlets.

Develop and execute strategic plans aligning with the company’s objectives and driving long-term growth.

Prepare regular reports on outlet performance, sales, operational issues, COGS, labour costs, ROI, and adherence to punctuality and grooming standards for senior management.

Qualifications:

Proven experience as an Area Manager, Retail Manager, or similar role.

Strong leadership skills with the ability to motivate and inspire teams.

Excellent communication and interpersonal abilities.

Experience in hiring, training, and retaining top talent.

Result-oriented mindset with a focus on achieving and exceeding goals.

Proficiency in MS Office and retail management software.

Strong financial acumen, with experience managing COGS, labor costs, and evaluating ROI.

Ability to work under pressure and manage multiple priorities.