APAC Growth Marketing Manager: Demand Gen & Events

Content Creators; Kuala Lumpur; On-site; MYR 120,000 - 180,000; Full time

Job summary

Monks is a global, digital-first marketing and technology consultancy. We are seeking a Growth Marketing Manager APAC to spearhead outbound marketing, demand generation and lead funneling to sales across APAC markets.

Reporting to the APAC Managing Director, you will play a key role in driving our outbound growth initiatives across our breadth of specialist services pillars - including data, media, technology, and creative workstreams.

Qualifications

• 3+ years of experience in a growth marketing role, preferably within professional services, ad-tech or mar-tech sectors, building or influencing the marketing strategy.
• Strong understanding of outbound marketing techniques and demand generation strategies, including SEO and SEM experience.
• Experience with a variety of online marketing tools and techniques such as Google Ads/SEM, SEO, Social Media, Email Marketing, and more
• Excellent communication and interpersonal skills; ability to manage multiple senior stakeholders.
• Experience in creating measurement frameworks for marketing campaigns.
• Innovative thinker with the ability to bring new ideas to improve marketing efforts.

Responsibilities

• Create and manage effective outbound marketing campaigns to generate and increase our volume of MQL and SQL.
• Lead the organisation of events, focusing on using in-person activities as a tool to generate brand awareness and lead generation.
• Work closely with senior stakeholders to provide strategic guidance and recommendations for marketing investment.
• Develop and implement measurement frameworks to assess marketing effectiveness and prove value to the business.
• Collaborate on the creation of content plans to promote service offerings across social media, events, and technology partnerships.
• Support subject matter experts in building personal brands through thought leadership initiatives.
• Collaborate with and support all APAC markets to align strategies and share best practices, as well as with global marketing teams.

Skills

Growth marketing

Outbound marketing

Demand generation

SEO

SEM

Google Ads

Social media

Email marketing

Stakeholder management

Measurement frameworks

Tools

Google Ads

SEO tools

Social media tools

Email marketing platforms

Job description

Monks is a global, digital-first marketing and technology consultancy. We are seeking a Growth Marketing Manager APAC to spearhead outbound marketing, demand generation and lead funneling to sales across APAC markets.

Reporting to the APAC Managing Director, you will play a key role in driving our outbound growth initiatives across our breadth of specialist services pillars - including data, media, technology, and creative workstreams.