APAC Growth Marketing Leader

Wood Mackenzie Ltd; Kuala Lumpur; Hybrid; MYR 260,000 - 380,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Wood Mackenzie Ltd is seeking a Growth Marketing Director for APAC, based in Kuala Lumpur with a regional remit including Gurugram. You will own the growth strategy across segments and verticals, driving campaigns that fuel new business, expansion and renewals.

You will lead cross-functional collaboration, optimize ROI, and push AI-driven marketing maturity across the region, leveraging tools like Salesforce, Pardot and Dreamdata.

Qualifications

• Candidates with a strong strategic growth mindset and regional APAC experience.
• Proven ability to drive pipeline and revenue growth in B2B environments.
• Experience leading multi-channel campaigns and using marketing analytics tools.

Responsibilities

• Own APAC growth marketing strategy across all segments and verticals.
• Lead integrated campaigns across digital, events, ABM, content, paid media, email, and webinars.
• Drive pipeline creation, ARR, expansion, renewal and advocacy to support retention.
• Ensure cross-functional alignment to optimize regional plans and ROI.
• Lead AI adoption and marketing technology to improve efficiency and insights.

Skills

Growth marketing

B2B marketing

Campaign leadership

Analytics

AI adoption

Marketing automation

Salesforce

Pardot

Dreamdata

Supermetrics

Tools

Bombora

6sense

Salesforce

Pardot

Dreamdata

Supermetrics

Job description

Wood Mackenzie Ltd is seeking a Growth Marketing Director for APAC, based in Kuala Lumpur with a regional remit including Gurugram. You will own the growth strategy across segments and verticals, driving campaigns that fuel new business, expansion and renewals.

You will lead cross-functional collaboration, optimize ROI, and push AI-driven marketing maturity across the region, leveraging tools like Salesforce, Pardot and Dreamdata.