APAC Front‑End Sales Engineer (Lighting Tech)

Lumileds Malaysia Sdn Bhd; Bayan Lepas; On-site; MYR 120,000 - 180,000; Full time

Job summary

Lumileds Malaysia Sdn Bhd in Penang, APAC-focused, seeks a Sales Development Engineer to bridge marketing and sales, qualify high-potential leads, and coordinate technical specs across stakeholders to deliver precise commercial quotations.

You will collaborate with Sales, Account Management, Product Marketing and Finance to manage quotes, maintain CRM data integrity in Salesforce, and support pricing inquiries with data-driven analyses.

Qualifications

• 2 to 3 years of proven track record within sales, sales operations, commercial engineering, or data analytics pipelines (preferably in the semiconductor or electronics space).
• Experience using Salesforce or a comparable CRM platform to manage activity tracking, pipeline workflows, and standard performance reporting.
• Proficient in the Microsoft Office Suite (Excel, Word, PowerPoint), with advanced MS Excel capabilities—pivot tables, advanced filters, and data sorting.
• Excellent written and oral communication skills, ensuring clear commercial presentation and technical articulation to internal and external partners.
• A proactive, self-motivated individual who can work with a high degree of independence while collaborating cross-functionally.
• Bachelor's Degree in Engineering, Science, Business, Marketing and sales, or related field.

Responsibilities

• Execute the front-end sales cycle framework, ensuring smooth marketing-to-sales data transfers, active lead qualification, and steady pipeline conversion.
• Support the APAC account management strategy by administering sales pipelines, preparing comprehensive quote portfolios, and reviewing client specification compliance.
• Collaborate with Engineering, Marketing, and Finance teams to process complex pricing inquiries and customize advanced technical proposals.
• Generate, review, and issue localized commercial quotations across diverse geographical regions and market segments.
• Oversee technical platform setups and track incoming client specification support requests to ensure high CRM data integrity.
• Conduct data-driven competitive reviews to provide the sales team with factual insights that help position company solutions against market rivals.
• Analyze product price erosion curves to deliver data-driven revenue summaries that help safeguard company profitability.
• Compile weekly and monthly sales activity summaries to maintain clear pipeline and opportunity visibility for regional leadership.

Skills

Communication skills

Sales awareness

Independent worker

Data-driven mindset

Education

Bachelor's degree in Engineering, Science, Business, Marketing and sales

Tools

Salesforce CRM

MS Excel (Pivot Tables)

MS Office Suite

Job description

Lumileds Malaysia Sdn Bhd in Penang, APAC-focused, seeks a Sales Development Engineer to bridge marketing and sales, qualify high-potential leads, and coordinate technical specs across stakeholders to deliver precise commercial quotations.

You will collaborate with Sales, Account Management, Product Marketing and Finance to manage quotes, maintain CRM data integrity in Salesforce, and support pricing inquiries with data-driven analyses.