Affiliate Marketing Manager

STRATTONSHIRE VENTURES SDN. BHD.; Kuala Lumpur; On-site; MYR 90,000 - 150,000; Full time

Job summary

STRATTONSHIRE VENTURES SDN. BHD. is seeking an experienced Affiliate Marketing Manager to lead and scale its global affiliate programme.

You will develop strategic partnerships, acquire high-quality affiliates, optimise campaigns, and drive revenue growth across CPL, CPA, Hybrid, and Revenue Share models. Working with the Head of Marketing, you will oversee day-to-day affiliate operations and growth strategy across international markets, driving performance, relationships, and data-driven

Qualifications

• 5–10 years of experience in Affiliate Marketing, Performance Marketing, or Partnership Management.
• Hands-on experience with affiliate tracking platforms such as Everflow, Tracknow, CJ Affiliate, or similar.
• Strong understanding of CPL, CPA, Hybrid, Revenue Share, and performance marketing models.
• Experience recruiting and managing affiliate partners.
• Excellent negotiation and relationship management skills.
• Strong analytical mindset with experience interpreting marketing data.
• Proficiency with Excel/Google Sheets.
• Familiarity with Google Analytics, tracking parameters (UTMs), and attribution.
• Excellent written and verbal communication skills in English.

Responsibilities

• Lead Affiliate Growth & Business Development activities: recruit and onboard new affiliate partners, identify high-value partners, negotiate commissions, and build long-term relationships.
• Manage Affiliate Accounts: support tracking links, creatives, landing pages, and campaign setup; conduct regular performance reviews.
• Campaign Performance & Optimization: develop strategies across offers, landing pages, commission structures, and funnels to maximise performance.
• Tracking & Operations: manage tracking platforms, configure postbacks, UTMs, attribution, and ensure system reliability.
• Compliance & Quality Assurance: monitor traffic quality, ensure policy compliance, and mitigate fraudulent activity.
• Reporting & Analytics: manage budgets and payouts; produce weekly/monthly performance reports and insights.
• Market Research: study competitor programs, trends, and identify new networks and tools.

Skills

Affiliate Marketing

Performance Marketing

Business Development

Partnership Management

Tools

Everflow

Tracknow

CJ Affiliate

Job description

We are seeking an experienced Affiliate Marketing Manager with 5-10 years experience to lead and scale our global affiliate programme. You will be responsible for developing strategic partnerships, acquiring high-quality affiliates, optimising campaign performance, and driving sustainable revenue growth through CPL, CPA, Hybrid, and Revenue Share models.

Working closely with the Head of Marketing, you will lead the day-to-day operations of the affiliate channel and drive its growth strategy across multiple international markets..

This role is ideal for someone who enjoys business development, performance marketing, relationship management, and data-driven optimization.

Key Responsibilities

MUST KNOWS:

• Web Publishers,
• Dating publishers,
• iGaming publishers or similar,
• webmasters,
• media buyers,
• traffic partners,
• or Affiliate Networks.

And Expert in CPA, CPL, PPS/CPS, RevShare and Hybrid structures.

Affiliate Growth & Business Development

Recruit and onboard new affiliate partners through proactive outreach, networking, referrals, industry events, LinkedIn, Telegram, Discord, and affiliate communities.

Identify high-value web publishers, media buyers, review sites, agencies, and strategic partners.

Negotiate commission structures, CPL, CPA, Revenue Share, Hybrid models, and promotional opportunities.

Build and maintain long-term relationships with affiliate partners.

Attend affiliate conferences, networking events, and industry meetups to recruit partners and strengthen existing relationships.

Affiliate Account Management

Act as the primary point of contact for affiliate partners.

Support affiliates with tracking links, creatives, landing pages, promotional materials, and campaign setup.

Conduct regular performance reviews and recommend optimization opportunities.

Coordinate new campaign launches and promotional calendars.

Campaign Performance & Optimization

Develop and execute optimisation strategies across offers, landing pages, commission structures, and acquisition funnels to maximise partner performance.

Monitor affiliate performance across CPL, CPA, Hybrid, and Revenue Share campaigns.

Analyse traffic quality, conversion rates, ROI, and LTV.

Identify top-performing affiliates and scale successful campaigns.

Continuously test new acquisition channels and partnership opportunities.

Tracking & Operations

Manage affiliate tracking platforms such as Everflow, Tracknow, Commission Junction, or similar platforms.

Configure and maintain tracking links, postbacks, UTMs, and conversion tracking.

Collaborate with internal marketing, product, design, and development teams to improve affiliate conversion rates and launch new campaigns.

Work with development teams to ensure affiliate system reliability.

Ensure accurate attribution and reporting.

Verify affiliate payments and commission calculations.

Compliance & Quality Assurance

Monitor affiliate traffic quality and investigate suspicious or fraudulent activity.

Ensure affiliates comply with company guidelines, advertising policies, and brand standards.

Identify low-quality traffic sources and recommend corrective actions.

Reporting & Analytics

Manage affiliate budgets and commission payouts while ensuring campaigns achieve target ROI.

Prepare weekly and monthly affiliate performance reports.

Present insights and recommendations for future growth.

Market Research

Research competitor affiliate programs and commission structures.

Monitor industry trends, emerging traffic sources, and partnership opportunities.

Identify new affiliate networks and tools that can improve acquisition performance.

Required Experience & Skills

5-10 years of experience in Affiliate Marketing, Performance Marketing, Business Development, or Partnership Management.

Hands-on experience with affiliate tracking platforms such as Everflow, Tracknow, CJ Affiliate, or similar.

Strong understanding of CPL, CPA, Hybrid, Revenue Share, and performance marketing models.

Experience recruiting and managing affiliate partners.

Excellent negotiation and relationship management skills.

Strong analytical mindset with experience interpreting marketing data.

Proficiency with Excel/Google Sheets.

Familiarity with Google Analytics, tracking parameters (UTMs), and attribution.

Excellent written and verbal communication skills in English.

Preferred Qualifications

Experience in dating, gaming, fintech, iGaming, or subscription-based businesses.

Experience with Meta Ads, Google Ads, SEO, or influencer marketing.

Knowledge of fraud detection and traffic validation.

Experience working with postback tracking and conversion APIs.

Existing affiliate network or publisher relationships.

Experience working across international markets preferably US and UK.

Unlock job insights

Hirer responsiveness Salary match Number of applicants

Your application will include the following questions:

• Which of the following statements best describes your right to work in Malaysia?
• What's your expected monthly basic salary?
• How many years' experience do you have as an Affiliate Marketing Manager?
• How many years experience in Media Buying do you have?

Strattonshire Ventures is a digital marketing and software development agency dedicated to helping businesses grow. We offer tailored solutions, including SEO, social media marketing, and web & mobile app development. Our goal is to drive results, boost online presence, and maximize ROI for our clients.

Strattonshire Ventures is a digital marketing and software development agency dedicated to helping businesses grow. We offer tailored solutions, including SEO, social media marketing, and web & mobile app development. Our goal is to drive results, boost online presence, and maximize ROI for our clients.

To help fast track investigation, please include here any other relevant details that prompted you to report this job ad as fraudulent / misleading / discriminatory / salary below minimum wage.

Researching careers? Find all the information and tips you need on career advice.