Technical Support Engineer

Eaton Corporation; Santiago de Querétaro; Remote; MXN 300,000 - 540,000; Full time

Benefits offered by this job

Full remote work

Health insurance

Professional development

Job summary

Eaton Corporation is seeking a skilled Content Marketing Specialist to lead content strategy for an EdTech-focused, fully remote team. You will craft articles, videos, and campaigns across blogs, websites, social media, and emails, aligning with brand voice and SEO best practices.

You will collaborate with subject matter experts, manage the editorial calendar, and analyze performance to continuously improve results. Fluency in Spanish is required, with English a plus.

Qualifications

• 3+ years of experience in content marketing, copywriting, or digital marketing.
• Excellent writing, editing, and proofreading skills in Spanish; proficiency in English is a plus.
• Experience with content management systems (CMS) like WordPress.
• Familiarity with analytics tools (e.g., Google Analytics) to measure content performance.

Responsibilities

• Develop and execute a comprehensive content marketing strategy to support business objectives.
• Create, edit, and publish engaging and informative content across blogs, websites, social media, and email campaigns.
• Conduct keyword research and optimize content for SEO.
• Manage the editorial calendar and ensure timely delivery of content.
• Collaborate with subject matter experts, designers, and other marketing team members to produce high-quality content.
• Distribute content across channels, including social media, email newsletters, and partner platforms.
• Analyze content performance metrics and adjust strategy as needed.
• Stay current with industry trends in content marketing, SEO, and digital media.
• Ensure all content adheres to brand voice and style guidelines.

Skills

Content marketing experience

SEO understanding

Spanish writing

English proficiency

WordPress CMS

Analytics tools

Education

Bachelor's degree in Marketing, Communications, English, Journalism

Tools

WordPress

Google Analytics

Job description

Technical Support Engineer H/M

About the Role

Our client, a prominent educational technology company, is seeking a creative and strategic Content Marketing Specialist to join their fully remote team. This role is vital for developing and executing a compelling content strategy that attracts, engages, and converts target audiences. You will be responsible for producing high-quality written and multimedia content across various platforms, including blogs, websites, social media, and email campaigns. This is an exceptional opportunity to leverage your content creation and marketing expertise in a fully remote capacity, contributing to the growth of an innovative EdTech firm.

Key Responsibilities

• Develop and execute a comprehensive content marketing strategy to support business objectives.
• Create, edit, and publish engaging and informative content, including blog posts, articles, website copy, case studies, whitepapers, infographics, and video scripts.
• Conduct keyword research and optimize content for search engines (SEO).
• Manage the editorial calendar and ensure timely delivery of content.
• Collaborate with subject matter experts, designers, and other marketing team members to produce high-quality content.
• Distribute content across various channels, including social media, email newsletters, and partner platforms.
• Analyze content performance metrics and adjust strategy as needed.
• Stay current with industry trends in content marketing, SEO, and digital media.
• Ensure all content adheres to brand voice and style guidelines.

Requirements

• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
• 3+ years of experience in content marketing, copywriting, or digital marketing.
• Proven ability to create high-quality, engaging content for diverse audiences.
• Strong understanding of SEO principles and content optimization techniques.
• Excellent writing, editing, and proofreading skills in Spanish. Proficiency in English is a significant plus.
• Experience with content management systems (CMS) like WordPress.
• Familiarity with analytics tools (e.g., Google Analytics) to measure content performance.
• Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
• Creative mindset and a passion for storytelling.

Benefits

• Competitive salary and full remote work benefits.
• Comprehensive health insurance.
• Opportunities for professional development and training in content strategy and digital marketing.
• Collaborate with a diverse and talented team remotely.
• Contribute to a mission-driven company in the education technology sector.

About the Role