Senior SEO Architect for AI-Driven Growth

Nielsen; Ciudad de México; Sur place; MXN 1 000 000 - 1 700 000; Plein temps

Résumé du poste

Nielsen seeks a Senior Manager, SEO to drive Nielsen.com’s organic growth, bridging technical SEO with compelling storytelling and AI-enabled discovery. You’ll shape search ecosystems for traditional algorithms and generative AI, delivering measurable pipeline impact.

Reporting to the Director of Website Strategy, you will collaborate with Creative, Content, Web Ops and Engineering teams across WordPress VIP, Webflow, and enterprise SEO tools, ensuring scalable, data-driven outcomes.

Qualifications

• 4-7 years of SEO, content strategy, and digital marketing experience in SaaS, data, or tech industries.
• Deep expertise in WordPress VIP, Webflow, BrightEdge, SEMrush, and Screaming Frog.
• AI & Search Fluency: applying AI tools to SEO workflows alongside traditional technical SEO.
• Analytical and cross-functional leadership with a test-and-learn mindset.

Responsabilités

• Strategic SEO & Content Planning: Own the SEO roadmap for Nielsen.com and partner with Creative and Content teams.
• Technical SEO & Architecture: Lead technical SEO across CMS platforms; define site architecture and schema requirements.
• Tooling & Platform Administration: Admin and power-user for BrightEdge, Screaming Frog, SEMrush.
• Cross-Functional Collaboration: Align with Paid Media, Social/Email, and global teams.
• Content Audits & Enablement: Conduct audits, gap analyses, and train contributors on tagging and AI best practices.

Connaissances

SEO strategy

Content strategy

Digital marketing

AI in SEO

Cross-functional leadership

Data-driven storytelling

Technical collaboration

Outils

WordPress VIP

Webflow

BrightEdge

SEMrush

Screaming Frog

Description du poste

Nielsen seeks a Senior Manager, SEO to drive Nielsen.com’s organic growth, bridging technical SEO with compelling storytelling and AI-enabled discovery. You’ll shape search ecosystems for traditional algorithms and generative AI, delivering measurable pipeline impact.

Reporting to the Director of Website Strategy, you will collaborate with Creative, Content, Web Ops and Engineering teams across WordPress VIP, Webflow, and enterprise SEO tools, ensuring scalable, data-driven outcomes.