Senior Director, Brand Strategy & Growth

LVMH Fragrance Brands; Ciudad de México; Presencial; MXN 900.000 - 1.500.000; Jornada completa

Descripción de la vacante

LVMH Fragrance Brands in Mexico City seeks an accomplished marketing executive to lead strategy, brand positioning, and multichannel campaigns across digital, retail, PR, and experiential channels. The role demands a data-driven mindset and a track record of high-impact launches.

You will drive end-to-end product launches, oversee media planning and analytics, and manage a high-performing team and external partners. Fluency in Spanish and English is required; MBA is a plus.

Formación

• Experience in luxury/beauty/premium retail is preferred.
• Strong leadership with 2–3 years in management.
• Proven ability to manage large campaigns and cross-functional teams.

Responsabilidades

• Strategy & Brand Positioning: co-create and execute a comprehensive marketing strategy.
• Develop omnichannel campaigns across digital, retail, PR, and experiential channels.
• Lead end-to-end planning and execution of major product launches and brand moments.
• Oversee media planning, performance marketing, and creative production for consistent storytelling.
• Collaborate across Merchandising, Retail, Sell In, and Global/Regional teams for seamless GTM.
• Lead, mentor, and grow a marketing team; manage agencies and partners.
• Budget management and analytics to drive ROI and optimization.

Conocimientos

Strategic thinking

Leadership

Digital marketing

Brand management

Communication

Languages: Spanish/English

Educación

Bachelor's degree in Marketing/Business

Descripción del empleo

LVMH Fragrance Brands in Mexico City seeks an accomplished marketing executive to lead strategy, brand positioning, and multichannel campaigns across digital, retail, PR, and experiential channels. The role demands a data-driven mindset and a track record of high-impact launches.

You will drive end-to-end product launches, oversee media planning and analytics, and manage a high-performing team and external partners. Fluency in Spanish and English is required; MBA is a plus.