Remote Social Media Coordinator — Anime & Fandom Growth

My Hero VA; México; Remote; MXN 202,000 - 379,000; Part time

Job summary

My Hero VA is seeking a Social Media Coordinator to expand our online presence, engage anime and gaming communities, and foster creator partnerships. The role blends content creation, community outreach, and growth marketing across multiple social channels.

You will collaborate with artists, writers, and other teams to produce engaging social-first content, use AI to accelerate ideas, and grow followers and brand awareness while staying aligned with fandom culture.

Qualifications

• 3+ years of experience in social media management, content creation, influencer marketing, community management or growth marketing.
• Strong English communication skills (C1/C2).
• Deep familiarity with anime, comics, gaming, fandom communities, memes, and internet culture.
• Strong understanding of social media trends, content performance, and audience engagement.
• Comfortable creating and publishing content at a high volume.
• Strong relationship building and networking skills.
• Highly proactive, resourceful, and self directed mindset.

Responsibilities

• Create, schedule, and publish content across multiple social media platforms.
• Produce content across formats including posts, memes, clips, reels, short-form videos, graphics, polls, and community engagement content.
• Generate fresh content ideas inspired by comics, anime, gaming, fandom culture, internet trends, and current events.
• Adapt content for platform specific audiences across Instagram, TikTok, X, Facebook, YouTube, Reddit, and emerging platforms.
• Collaborate with artists, writers, editors, creators, and other team members to develop engaging social first content.
• Utilize AI tools to accelerate content creation, ideation, research, and production.
• Help grow followers, engagement, reach, and overall brand awareness.
• Monitor trends, conversations, memes, and opportunities in real time.
• Test new content formats, campaigns, and growth strategies
• Track content performance and optimize based on results
• Research and identify relevant creators, influencers, artists, writers, streamers, podcasters, and community leaders
• Conduct outreach and relationship building with creators and potential partners
• Secure collaborations, partnerships, interviews, giveaways, guest appearances, and cross-promotional opportunities
• Maintain creator databases and collaboration pipelines
• Engage directly with fans and community members across platforms
• Participate in conversations within anime, comic, gaming, and fandom communities
• Help transform casual followers into active community members

Skills

Social media management

Content creation

Influencer marketing

Community management

Growth marketing

English communication

AI tools usage

Tools

AI tools

Job description

My Hero VA is seeking a Social Media Coordinator to expand our online presence, engage anime and gaming communities, and foster creator partnerships. The role blends content creation, community outreach, and growth marketing across multiple social channels.

You will collaborate with artists, writers, and other teams to produce engaging social-first content, use AI to accelerate ideas, and grow followers and brand awareness while staying aligned with fandom culture.