Regional Product Marketing Manager, Latin America

Stripe; Ciudad de México; On-site; MXN 900,000 - 1,400,000; Full time

Job summary

Stripe, Inc. is seeking a Regional Product Marketing Lead for Latin America, based in Mexico City. You will champion regional needs, shape product messaging, and drive GTM execution across LATAM to fuel growth and adoption.

You will partner with Product, Sales, and Marketing to deliver strong user outcomes, develop market-specific value propositions, and lead successful product launches in a fast-paced fintech environment.

Qualifications

• 8+ years of experience in B2B technology marketing or sales.
• Experience developing value propositions, messaging, GTM strategies, and sales materials for multiple markets.
• Experience leading cross-functional initiatives and aligning with senior stakeholders across Product, Sales, and Marketing.
• High professional fluency in Spanish and English, for market messaging and collaboration across LATAM.
• Ability to travel domestically and internationally for business.

Responsibilities

• Lead regional product marketing priorities for Latin America with emphasis on Mexico.
• Develop deep understanding of user needs via research, competitive analysis, and product knowledge.
• Create, deploy, and maintain market-specific value propositions and messaging for campaigns and collateral.
• Drive product launches and adoption by collaborating with Product, Sales, Engineering, Marketing, and Communications.
• Improve seller effectiveness through market content, tools, and training; provide field support.
• Monitor product adoption and satisfaction to identify barriers and opportunities in LATAM.

Skills

B2B technology marketing

Cross-functional leadership

Value proposition development

Go-to-market strategy

Sales enablement

Fluent Spanish

Fluent English

Travel willingness

Job description

Who we areAbout the company

the company is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use the company to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career.

About the team

Help define and amplify the the company story and connect our products with our users.

Our Product Marketing team’s mission is to generate insights that inform the company’s product strategy, lead go-to-market for our suite of products, and create and execute campaigns that drive product growth. Product Marketing is a highly cross-functional role at the company, partnering closely with Product and Engineering, Sales, Design, Developer Relations, and Communications. Unlike many other Product Marketing teams, our team works across the entire product lifecycle—from helping shape the product, to driving launch and commercialization, to growing product adoption after launch.

What you’ll do

As the regional product marketing lead for Latin America, you will champion the needs of users across the region and help define and develop a strong, trusted brand in the market. You will connect product, sales, and marketing to support the company’s growth while delivering successful user outcomes. Based in Mexico City, you will bring deep regional insight to the company’s product strategy and go-to-market execution across Latin America.

Responsibilities

• Lead the delivery of regional product marketing priorities that drive growth for businesses across Latin America with a focus on Mexico, in close partnership with Product, go-to-market, and Marketing teams

• Develop deep expertise in the needs of current and prospective users through user research, competitive landscape analysis, and product knowledge

• Develop, deploy, and maintain market-specific value propositions, narratives, and messaging for marketing content, campaigns, and sales collateral

• Drive high-quality product launches and adoption by partnering with Product, Sales, Engineering, Marketing, Design, Communications, Partnerships, and other cross-functional teams

• Improve seller effectiveness across the region through product and solution training, market-specific content and tools, and field support

• Monitor indicators of product adoption, usage, and satisfaction to identify barriers and opportunities across the regional growth funnel

• Partner with country and regional marketing teams to develop content programs for priority events, integrated campaigns, and ongoing demand generation

Who you are

We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.

Minimum requirements

• 8+ years of experience in B2B technology marketing or sales, including product marketing experience

• Experience developing value propositions, messaging, go-to-market strategies, and sales materials for multiple markets or customer segments

• Experience leading cross-functional initiatives and building alignment with senior stakeholders across Product, Sales, and Marketing

• High professional fluency in Spanish and English, as this role will develop market-specific messaging and work with users and internal teams across Latin America

• Ability to travel domestically and internationally for business

Preferred qualifications

• Experience marketing technology products or services across Latin America

• Experience in payments, financial services, or financial technology

• Experience working in a global technology company with distributed teams