PPC Manager, Veterinary (Remote, Mexico City)

Blacksmith Agency; México; Remote; MXN 1,306,000 - 2,052,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a PPC Manager, Veterinary, to own paid media for veterinary clients—overseeing targeting, budgets, roadmaps, and client narratives.

You will manage campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, with GA4/Tag Manager-based tracking and a strong emphasis on ROAS and pipeline metrics. Remote role for USA/Canada/LatAm/South Africa clients.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA optimization track record.
• Agency experience across multiple clients.
• Clear spoken English for US client calls.
• Veterinary or multi-location experience is a strong plus.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Budget allocation, bidding, targeting and creative testing.
• Conversion tracking with GA4, Tag Manager, and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and explain numbers on calls.
• Drive account growth: retention and upsell.

Skills

Google Ads

Meta Ads

ROAS optimization

Agency experience

English on calls

Veterinary multi-location

Tools

GA4

Tag Manager

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Veterinary you own paid media for a book of veterinary clients (veterinary groups and multi-clinic practices): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for veterinary or similar multi-location businesses is a strong plus.