Paid Media Specialist: Google Ads Growth for B2B SaaS

Experis México; Ciudad de México; On-site; MXN 420,000 - 660,000; Full time

Job summary

Experis México is seeking a Paid Media Specialist to join a global Marketing team in a B2B SaaS/technology environment. This hands-on role owns paid media execution, optimization, testing, and performance.

Responsibilities include building and optimizing campaigns across Google Ads, paid search and paid social, managing budgets, running A/B tests, and delivering actionable weekly performance insights.

Qualifications

• Hands-on, Google Ads-focused candidate with end-to-end campaign experience.
• Experience managing significant paid media budgets in a B2B SaaS/tech setting.
• Strong analytical skills and ability to translate data into revenue insights.

Responsibilities

• Manage, build, and optimize paid search and paid social campaigns.
• Own Google Ads strategy, campaign structure, bidding, keywords, audiences, and budgets.
• Manage and optimize significant paid media investment.
• Monitor daily performance and identify optimization opportunities.
• Build campaigns from scratch and run structured A/B tests.
• Optimize landing pages, conversion paths, and post-click experiences.
• Develop weekly/monthly performance reporting and actionable insights.
• Partner with Marketing, Sales, Analytics, Web, Content, and Revenue Operations teams.

Skills

Google Ads

Campaign management

Budget management

Demand Generation

Lead Generation

Paid Search

Paid Social

Analytics & optimization

Landing page optimization

Data to insights

Advanced English

Education

Bachelor’s degree in Marketing, Advertising, Business, Communications, or related field

Job description

Experis México is seeking a Paid Media Specialist to join a global Marketing team in a B2B SaaS/technology environment. This hands-on role owns paid media execution, optimization, testing, and performance.

Responsibilities include building and optimizing campaigns across Google Ads, paid search and paid social, managing budgets, running A/B tests, and delivering actionable weekly performance insights.