Marketing Analytics Analyst — Hybrid, KPI-Driven

Wppmedia; Ciudad de México; Híbrido; MXN 600.000 - 800.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive medical insurance

Dental insurance

Significant paid time off

Preferential partner discounts

Descripción de la vacante

Wppmedia in Mexico City is looking for a skilled data analyst to support marketing and performance campaigns through insightful analysis and model development. The role demands 3-5 years of experience in analytics and a bachelor’s degree in a relevant field.

The successful candidate will work in a hybrid environment with opportunities for growth and networking within the global WPP community. Benefits include comprehensive medical and retirement plans, significant paid time off, and mental health awareness resources.

Formación

• Data analysis for marketing campaigns and performance.
• 3 to 5 years of experience in analytics or data science roles.
• Intermediate knowledge of English is required.

Responsabilidades

• Developing analytical models for segmentation and regression.
• Supporting measurement and optimization initiatives.
• Exploring data to generate insights for campaigns.

Conocimientos

Data analysis for campaigns

Defining metrics and KPIs

Intermediate English

3 to 5 years in analytics

Educación

Bachelor’s degree in Data Science, Actuarial Science, Mathematics, Engineering, Economics, or a related field

Herramientas

SQL

Python

Excel

BI tools (Tableau, Power BI)

Descripción del empleo

Wppmedia in Mexico City is looking for a skilled data analyst to support marketing and performance campaigns through insightful analysis and model development. The role demands 3-5 years of experience in analytics and a bachelor’s degree in a relevant field.

The successful candidate will work in a hybrid environment with opportunities for growth and networking within the global WPP community. Benefits include comprehensive medical and retirement plans, significant paid time off, and mental health awareness resources.