LATAM Marketing & Communications Leader

Kings League; Lázaro Cárdenas; On-site; MXN 1,200,000 - 2,400,000; Full time

Job summary

KINGS LEAGUE is seeking a Marketing & Communications Director to lead brand growth, audience development, and communications across LATAM, with Mexico as a strategic growth market. You will define and execute integrated marketing, content, and communications strategies that drive fan engagement, commercial growth, and brand impact.

You will build a high-performing team, translate global brand positioning into culturally relevant initiatives, and manage budgets while measuring performance to

Qualifications

• 8+ years in marketing, communications, or audience growth leadership.
• Experience in sports, media, or consumer brands.
• Fluency in English and Spanish.

Responsibilities

• Lead LATAM marketing strategy and digital-first initiatives.
• Oversee brand, content, and communications across LATAM.
• Drive ticketing, merchandising, partnerships through integrated campaigns.
• Build and lead a high-performing team; manage budgets.

Skills

Marketing leadership

Brand growth

Audience growth

Digital marketing

PR strategy

Team leadership

Analytics & data

Education

Bachelor's degree

Job description

KINGS LEAGUE is seeking a Marketing & Communications Director to lead brand growth, audience development, and communications across LATAM, with Mexico as a strategic growth market. You will define and execute integrated marketing, content, and communications strategies that drive fan engagement, commercial growth, and brand impact.

You will build a high-performing team, translate global brand positioning into culturally relevant initiatives, and manage budgets while measuring performance to