Junior AEM Content Developer

Citigroup Inc.; Ciudad de México; Presencial; MXN 300.000 - 460.000; Jornada completa

Descripción de la vacante

Citi in Mexico City is seeking a Digital Content Analyst 2 to develop and assess content aligned with business goals. You will collaborate with internal partners, create and edit content for designated pillars, and oversee content calendars while ensuring compliance with legal and policy standards.

The role requires 0-2 years in writing/editing for digital content and a bachelor’s degree or equivalent. You will analyze data, optimize content for KPIs, and support cross-functional initiatives

Formación

• 0-2 years of experience and/or internships in writing, editing and producing digital content

Responsabilidades

• Work with internal content partners to ensure content is serving business objectives and meeting KPIs
• Create content, as assigned, for specific pillars, including oversight of the content calendar for those topics and editing of content
• Ensure compliance with business, legal and compliance review of content and imagery
• Review and continuously monitor analytics and optimize content to ensure that traffic/engagement goals and program KPIs are being met
• Support the media plan and work with agency partners to strategically distribute content to target audiences
• Support consumer strategy and pilots by working to partner and share learnings with global teams
• Build targeted audience profiles and segments, as assigned, that strategically align with Citi produced content
• Support retargeting strategy to reach existing Citi customers across cards and bank audiences
• Provide leadership with data that supports need for ongoing content investment
• Support campaigns for large-scale media partnerships to effectively produce content that aligns with Citi goals and deliver content to targeted audience
• Work cross-functionally to develop partnership agreements in accordance with requirements of internal stakeholders
• Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

Conocimientos

Content writing

Editing

Analytics

Policy interpretation

Educación

Bachelor’s degree

Herramientas

CMS

Descripción del empleo

Citi in Mexico City is seeking a Digital Content Analyst 2 to develop and assess content aligned with business goals. You will collaborate with internal partners, create and edit content for designated pillars, and oversee content calendars while ensuring compliance with legal and policy standards.

The role requires 0-2 years in writing/editing for digital content and a bachelor’s degree or equivalent. You will analyze data, optimize content for KPIs, and support cross-functional initiatives