Healthcare Conversion & Retention Specialist

Novo Nordisk; Ciudad de México; Presencial; MXN 420.000 - 660.000; Jornada completa

Descripción de la vacante

Formación

• A Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• 3-5 years of experience in consumer acquisition, retention, digital marketing, or commercial marketing, including campaign performance analysis and reporting.
• Advanced proficiency in both Spanish and English is required.
• Strong project management and stakeholder collaboration skills, with the ability to coordinate multiple workstreams and deadlines simultaneously.
• A customer-centric mindset with a results-oriented approach and a keen eye for journey optimisation opportunities.

Responsabilidades

• Coordinating targeted consumer conversion and retention campaigns across multiple channels, ensuring timely delivery aligned with commercial objectives
• Analysing consumer journey behaviour to identify friction points, drop-offs, and opportunities to improve progression and retention
• Tracking key performance indicators and recommending data-informed optimisation actions across campaigns and engagement initiatives
• Collaborating with Sales, Trade Marketing, Market Access, Commercial Operations, and external partners to ensure seamless execution
• Preparing regular performance reports, supporting budget tracking, vendor coordination, and maintaining accurate documentation

Conocimientos

Campaign management

Analytics

Bilingual Spanish/English

Project coordination

Stakeholder collaboration

Educación

Bachelor’s degree in Marketing/Business

Descripción del empleo