Field Marketing Lead

MongoDB Inc.; Ciudad de México; On-site; MXN 900,000 - 1,200,000; Full time

Job summary

MongoDB Inc. is seeking a Regional Marketing Lead to drive field and virtual programs across North America from our AMER Marketing Hub in Mexico City.

You will own integrated marketing plans, partner with Sales and cross-functional teams, and scale developer-grounded campaigns while traveling to US markets 20–30% of the time. You will lead AI-driven workflows, optimize ROI, and report on pipeline, MQLs, and NARR.

Qualifications

• Location: Must be based in or near Mexico City (CDMX).
• US Travel & Documentation: Travel 20-30% to US/Canada with valid Passport and US Visa.
• Language: Exceptional written and verbal English fluency required.
• 3–6 years of B2B field marketing, regional marketing, or demand generation in enterprise SaaS/ cloud tech.
• AI & Automation mindset: practical experience using AI tools to automate marketing workflows.
• Adaptability: work across timezones with shifting priorities.
• Proven track record building complex field marketing plans aligned with Sales.
• Proficient in Salesforce, Wrike, Tableau, Jira and event management platforms.
• Analytical mindset with ability to prove ROI on marketing spend.
• Excellent communicator with strong stakeholder and project leadership skills.
• Familiarity with developer/IT decision-maker audiences and developer marketing.

Responsibilities

• Build, own, and execute an integrated marketing plan for assigned North American territories aligned with sales goals.
• Partner with Sales leadership, Account Executives, and cross-functional teams to define territory needs.
• Manage regional marketing budget with disciplined allocation and ROI focus.
• Support flagship events, regional roadshows, conferences, and executive dinners.
• Lead high-volume virtual programs: Skill Badge workshops, webinars, and enablement series.
• Build developer groundswell and track developers enabled within the region.
• Collaborate with Product Marketing, ABM, and Partner Marketing for end-to-end journeys.
• Identify AI-enabled workflow automations to improve efficiency and output.
• Operate with autonomy across timezones and evolving GTM priorities.
• Track and report program performance, MQLs, pipeline, deal velocity, and NARR influence.

Skills

English fluency

B2B field marketing

Regional marketing

Demand generation

AI tools adoption

Tools

Salesforce

Wrike

Tableau

Jira

Event platforms

Job description

Role Overview

The Regional Marketing Lead is a key execution engine within the company's newly created AMER Marketing Hub based in Mexico City. the company is looking for a driven, analytical, and experienced Regional Marketing Manager based in Mexico City to join our high-performing AMER Marketing organization. In this role, you will be responsible for driving account expansion, developer groundswell, pipeline generation and deal acceleration across North America (US/Canada) while scaling impactful virtual programs across the region.

Working directly under the leadership of the LATAM Senior Manager, Regional Marketing, you will collaborate daily with AMER Regional Marketing Managers, ABM Leads, Developer Relations, and Marketing Operations. You will own, build, and execute integrated field marketing plans that encompass high-touch regional events (Developer Days, AI Builder Days, sponsorships, pipeline acceleration dinners) and scalable virtual initiatives (Skill Badge workshops and webinars).

Because this role directly owns field execution in US territories, on-site presence is critical. You will spend 20-30% of your time traveling to US markets to lead event execution, partner with local sales teams, and engage directly with developers, architects, and C-level executives.

Key Responsibilities

Program Execution & Operations

• Build, own, and execute an integrated marketing plan for assigned territories in North America, aligning programs directly with regional sales goals and routes to revenue

• Serve as a trusted partner to Sales leadership and Account Executives, understanding territory needs, strategic account challenges, and key decision-making personas

• Manage the regional marketing budget for assigned programs, ensuring disciplined allocation, optimization, and strong ROI

• Support the company flagship events, regional roadshows, third-party conferences, and executive dinners

Scalable Virtual Programs & Developer Groundswell

• Lead and scale high-volume, virtual engagement programs across NAMER, including hands-on Skill Badge workshops, technical webinars, and virtual enablement series

• Build developer groundswell across assigned accounts, tracking and reporting on developers enabled and certified within the region

• Work closely with cross-functional teams (Developer Relations, Product Marketing, ABM, and Partner Marketing) to deliver cohesive end-to-end buyer and developer journeys

AI Adoption, Process Innovation & Workflow Automation

• Demonstrate strong curiosity and a forward-thinking mindset in the AI Era, continuously exploring and adopting AI tools and technologies to optimize daily marketing operations

• Proactively identify manual bottlenecks and implement AI-driven workflow automations to improve process efficiency and team output

• Operate with high autonomy, independence, and adaptability, maintaining the flexibility needed to navigate evolving GTM priorities, cross-border timezone alignment, and fast-paced regional requests

Data, Analytics & Performance Tracking

• Track, measure, and report on program performance, MQL generation, pipeline creation, deal velocity, and Net Annual Recurring Revenue (NARR) influence

• Utilize Salesforce, Tableau, and marketing automation tools to deliver rigorous quarterly retrospectives and actionable insights to leadership

• Experiment with new campaign formats and iterate quickly based on data-guided insighta

• Deliver post-event performance recaps and highlight best practices that can be scaled across NAMER

Qualifications

• Location: Must be based in or near Mexico City (CDMX)

• US Travel & Documentation: Ability and willingness to travel 20-30% of the time to North America (US/Canada). Must possess a valid Passport and a US Visa

• Language Proficiency: Exceptional written and verbal English fluency is required (daily interaction with US cross-functional teams)

• 3-6 years of B2B field marketing, regional marketing, or demand generation experience in enterprise SaaS, cloud, or technology companies

• AI & Automation Mindset: Practical experience or strong proficiency using AI tools to automate marketing workflows, streamline tasks, and increase operational output independently

• Adaptability & Independence: High degree of flexibility, proactive problem-solving skills, and the ability to work self-sufficiently across timezones and shifting priorities

• Proven track record building and executing complex field marketing plans in direct alignment with Sales teams

• Strong proficiency with B2B marketing stacks (Salesforce, Wrike, Tableau, Jira, and event management platforms)

• Analytical and metrics-driven mindset with proven capability to prove ROI against marketing spend

• Excellent communication, stakeholder management, and project leadership skills with a positive, can-do attitude

• Familiarity with developer, architect, or IT decision-maker (ITDM) audiences and developer marketing programs

What Success Looks Like in Year 1

• Seamless onboarding into the AMER Marketing Hub and immediate operational partnership with US regional leads

• High-quality, flaw-free execution of assigned Developer Days, AI Builder Days, and virtual Skill Badge workshops

• Consistent achievement of SLAs for campaign setup, lead upload, and post-event reporting

• Positive feedback and strong trust built across Sales and Marketing counterparts

Position Details

• Reports to: Regional Marketing Lead, LATAM

• Location: Mexico City (CDMX), Mexico

• Travel Requirement: 20-30% travel

• Department: Marketing - Regional / Revenue Marketing AMER

About the company

the company is built for change, empowering our customers and our people to innovate at the speed of the market. We have redefined the data platform for the AI era, enabling builders to create, transform, and disrupt industries with software. the company’s unified data platform, the most widely available, globally distributed data platform on the market, helps organizations modernize legacy workloads, embrace innovation, and unleash AI. Our cloud-native platform, the company Atlas, is the only globally distributed, multi-cloud data platform and is available across AWS, Google Cloud, and Microsoft Azure.

With offices worldwide and over 67,000 customers, including AI-native startups and approximately 75% of the Fortune 100, relying on the company for their most important applications, we’re powering the next era of software.

Our compass at the company is our Leadership Commitment, guiding how and why we make decisions, show up for each other, and win. It’s what makes us the company.

To drive the personal growth and business impact of our employees, we’re committed to developing a supportive and enriching culture for everyone. From employee affinity groups, to fertility assistance and a generous parental leave policy, we value our employees’ wellbeing and want to support them along every step of their professional and personal journeys. Learn more about what it’s like to work at the company, and help us make an impact on the world!

the company is committed to providing any necessary accommodations for individuals with disabilities within our application and interview process. To request an accommodation due to a disability, please inform your recruiter.

the company is an equal opportunities employer.