En Acapulco: Especialista en Marca y Comunicación

Placements24; Acapulco; On-site; MXN 350,000 - 500,000; Full time

Benefits offered by this job

Competitive salary with annual bonus

Comprehensive health insurance

Paid time off and company holidays

Professional development and training

Dynamic work environment in Acapulco

Retirement savings plan

Wellness programs and team activities

Job summary

WhatJobs Direct seeks an Esteemed Marca Communications Specialist to shape and maintain a compelling brand narrative across channels in Acapulco, Mexico. This role collaborates with marketing and PR teams to craft messages for diverse audiences and to elevate brand awareness.

The ideal candidate combines 3–5 years in brand communications with strong Spanish storytelling, content creation, and digital marketing understanding.

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, Advertising, or a related field.
• 3-5 years of experience in brand communications, marketing, or public relations.
• Proven ability to develop and execute brand communication strategies.
• Excellent written and verbal Spanish communication, with storytelling skills.
• Experience in content creation and copywriting for various media.
• Understanding of digital marketing, social media, and SEO principles.
• Strong project management and ability to manage multiple priorities.

Responsibilities

• Develop and implement integrated brand communication strategies.
• Create compelling brand messaging across digital, print, and social media.
• Manage brand voice and ensure consistency in all communications.
• Collaborate with marketing teams to develop campaigns aligned with brand strategy.
• Oversee creation of marketing collateral, website content, and social posts.
• Monitor brand perception and conduct market research to inform strategies.
• Build and maintain relationships with media and influencers to boost visibility.
• Support PR efforts and help manage brand reputation.
• Analyze effectiveness of initiatives and provide regular reports.
• Stay informed about industry trends and competitor activities.

Skills

Brand communications

Storytelling

Content creation

Copywriting

Digital marketing

SEO basics

Project management

Team collaboration

Market research

Education

Bachelor's degree in Marketing/Communications/Public Relations

Job description

WhatJobs Direct seeks an Esteemed Marca Communications Specialist to shape and maintain a compelling brand narrative across channels in Acapulco, Mexico. This role collaborates with marketing and PR teams to craft messages for diverse audiences and to elevate brand awareness.

The ideal candidate combines 3–5 years in brand communications with strong Spanish storytelling, content creation, and digital marketing understanding.