E-commerce & Social Media Growth Strategist

Placements24; Acapulco; Presencial; MXN 335.000 - 614.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive compensation package

Career growth opportunities

Collaborative team environment

Descripción de la vacante

Placements24 is seeking an experienced Especialista en Comercio Electrónico y Medios Sociales in Acapulco, Guerrero. The role drives digital strategy, optimizes online marketplaces, and manages social channels to grow sales and brand presence.

The ideal candidate will blend e‑commerce expertise with social media management, data-driven decision making, and strong writing/visual content creation skills in both Spanish and English.

Formación

• Demonstrated experience in e‑commerce management and social media marketing.
• Expertise in using e‑commerce platforms and digital marketing analytics tools.
• Strong understanding of SEO, PPC, and content marketing strategies.
• Creative flair with excellent writing and visual content creation skills.
• Ability to interpret complex data and translate it into strategic actions.
• Exceptional organizational skills and attention to detail.
• Strong problem-solving abilities and a proactive approach.
• Experience with A/B testing and CRO.
• Bachelor's degree in Digital Marketing, Business Administration, or related discipline.
• Proficiency in Spanish and English.

Responsabilidades

• Oversee and optimize online store performance across e‑commerce platforms.
• Develop and manage social media content strategies to boost brand visibility.
• Plan, execute, and optimize paid social media and search campaigns.
• Monitor KPIs for e‑commerce and social engagement; provide insights.
• Conduct competitor analysis to identify market trends and opportunities.
• Collaborate with sales, product, and customer service for cohesive messaging.
• Manage email marketing campaigns and CRM strategies.
• Analyze customer behavior to improve UX and conversion rates.
• Stay current with digital marketing trends and tools.
• Ensure brand consistency across all digital touchpoints.

Conocimientos

E-commerce management

Social media marketing

SEO

PPC

Content marketing

A/B testing

CRO

Data analysis

Communication

Organization

Problem solving

Educación

Bachelor's degree in Digital Marketing or related field

Herramientas

Google Analytics

Google Ads

Facebook Ads Manager

CRM software

Descripción del empleo

Placements24 is seeking an experienced Especialista en Comercio Electrónico y Medios Sociales in Acapulco, Guerrero. The role drives digital strategy, optimizes online marketplaces, and manages social channels to grow sales and brand presence.

The ideal candidate will blend e‑commerce expertise with social media management, data-driven decision making, and strong writing/visual content creation skills in both Spanish and English.