Estratega de Medios Sociales para eCommerce

Placements24; Tuxtla Gutiérrez; On-site; MXN 180,000 - 340,000; Full time

Benefits offered by this job

Health insurance

Employee discounts

Training & development

Career advancement opportunities

Job summary

Placements24 busca un Especialista en Estrategia de Medios Sociales para definir y ejecutar la visión social de la marca. Serás responsable de campañas, calendarización de contenidos y análisis de rendimiento para maximizar el impacto en Tuxtla Gutiérrez, Chiapas.

El candidato ideal posee experiencia en e-commerce, habilidades de copywriting y capacidad para colaborar con equipos de marketing y producto, manteniendo la coherencia de la marca.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 3 years of experience in developing and executing social media strategies, preferably in an e-commerce context.
• Proven success in managing social media campaigns and growing online communities.
• Excellent written and verbal communication skills, with strong copywriting abilities.

Responsibilities

• Develop and implement a data-driven social media strategy aligned with business goals and target audience personas.
• Create and curate engaging, relevant, and high-quality content for various social media platforms (Facebook, Instagram, TikTok, Twitter).
• Manage day-to-day operations of social media channels, including scheduling posts and responding to user inquiries.
• Plan and execute social media campaigns, including paid social advertising, to drive brand awareness, traffic, and conversions.
• Analyze social media performance metrics and provide regular reports with actionable insights.

Skills

Data-driven strategy

Content creation

Social media analytics

Copywriting

Campaign management

Influencer outreach

Cross-functional collaboration

Education

Bachelor's degree

Tools

Hootsuite

Sprout Social

Facebook Insights

Job description

Placements24 busca un Especialista en Estrategia de Medios Sociales para definir y ejecutar la visión social de la marca. Serás responsable de campañas, calendarización de contenidos y análisis de rendimiento para maximizar el impacto en Tuxtla Gutiérrez, Chiapas.

El candidato ideal posee experiencia en e-commerce, habilidades de copywriting y capacidad para colaborar con equipos de marketing y producto, manteniendo la coherencia de la marca.