Brand Architect & Systems Lead

Clara; Ciudad de México; Híbrido; MXN 900.000 - 1.500.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Hybrid work model

Annual learning budget

ESOP

Descripción de la vacante

Clara is the leading B2B fintech for spend management in Latin America. The Head of Brand will define Clara’s visual identity, voice, and narrative across product, marketing, sales materials, events, social, recruiting, and the office itself.

You’ll build and lead a brand team, create scalable AI-assisted production workflows, and ensure fast, on-brand execution across the organization. You’ll report to the Head of Design and collaborate with founders and product leaders.

Formación

• 8+ years in brand, creative, or design leadership at high-growth companies, agencies, or in-house teams.
• Portfolio showing end-to-end brand work: identity systems, rebrands, campaigns with measurable impact.
• Experience hiring, developing, and leading high-performing creative teams.
• Experience building scalable creative processes and workflows.
• Hands-on use of AI in creative production to scale output while preserving quality.
• Excellent craft across visual identity, typography, voice, and motion.
• Strong collaboration with Marketing, Product, Sales, People, and executives in English.

Responsabilidades

• Own Clara's brand identity end to end: visual system, voice, and narrative across product, marketing, and culture.
• Build and lead a brand team of designers, writers, motion, and production talent.
• Build AI-powered brand production tooling for scalable on-brand output.
• Prototype quickly, validate with real usage, and scale what works.
• Set up operating rhythm for brand work to move quickly without sacrificing quality.
• Lead concept development, art direction, and hands-on craft on high-stakes moments.
• Partner with Product Marketing, Growth, and Sales to ensure brand consistency across touchpoints.
• Collaborate with People and Recruiting to shape employer branding.
• Establish metrics and feedback loops to show brand investment impact.

Conocimientos

Brand leadership

Team leadership

AI in creative production

Brand strategy

Strong written and verbal English

Descripción del empleo

Clara is the leading B2B fintech for spend management in Latin America. The Head of Brand will define Clara’s visual identity, voice, and narrative across product, marketing, sales materials, events, social, recruiting, and the office itself.

You’ll build and lead a brand team, create scalable AI-assisted production workflows, and ensure fast, on-brand execution across the organization. You’ll report to the Head of Design and collaborate with founders and product leaders.