B2B Lead Prospecting & Digital Marketing Analyst

Novamentusa; Ciudad de México; On-site; MXN 180,000 - 300,000; Full time

Job summary

Novamentusa in Ciudad de México is seeking a Digital Marketing & Prospecting Analyst to lead B2B lead sourcing via LinkedIn Sales Navigator and email campaigns. You will coordinate with the sales team, manage data, and craft social media content to support branding.

The ideal candidate will have strong communication skills in English and Spanish, with a background in marketing/sales and relevant certifications being a plus.

Qualifications

• Business degree or equivalent required.
• Sales specialization or certification is desirable.
• Excellent written and verbal communication in English and Spanish.
• Experience with email and social media marketing is a plus.

Responsibilities

• Prospect for B2B leads using LinkedIn and other CRM tools.
• Set up and optimize mass email campaigns for lead generation.
• Coordinate leads with the sales team and maintain records.
• Create and post social media content; support community engagement.
• Occasional cold calling to nurture opportunities.
• Prepare documents and reports supporting lead management.

Skills

Prospecting

Email marketing

B2B sales

Communication

Content creation

Education

Business degree

Sales certification (desirable)

Tools

LinkedIn Sales Navigator

CRM tools

Massive emailing tools

Job description

Novamentusa in Ciudad de México is seeking a Digital Marketing & Prospecting Analyst to lead B2B lead sourcing via LinkedIn Sales Navigator and email campaigns. You will coordinate with the sales team, manage data, and craft social media content to support branding.

The ideal candidate will have strong communication skills in English and Spanish, with a background in marketing/sales and relevant certifications being a plus.