Copywriter-Jobs in Italien

Operating as a Copywriter & Digital Media Specialist at Exa Futures, you can expect to:

• Lead activities related to Digital Media communication for Key Clients and our organization.
• Develop the best plan of action for each client’s communication project.
• Define key social media KPIs, track them, measure campaign success, and report to stakeholders.
• Manage and oversee digital media content.
• Stay updated with the latest social media best practices and technologies.
• Utilize digital media marketing tools.
• Manage and grow communities of up to 3M-5M followers.
• Monitor SEO and user engagement, and suggest content optimizations.
• Develop and maintain relationships with Key Clients.
• Report directly to the CEO, impacting company operations and business.
• Ensure synergy between Social Media Management and other services like Online Advertising, PR, SEO, blogs, growth practices, and analytics.
• Collaborate with colleagues in the Digital Agency and Product teams.
• Lead or support partnership scouting, negotiation, and management with professionals, publishers, and influencers.

Qualifications

• Fluent in Italian and proficient in English; a third language is a plus.
• At least 2-3 years of experience as a Copywriter & Digital Media Specialist.
• Excellent knowledge of Instagram, Facebook, TikTok, Pinterest, YouTube, X (Twitter), LinkedIn, and other social media platforms.
• Experience in running marketing campaigns focused on brand awareness, community growth, and conversions.
• Understanding of SEO and web traffic metrics.
• Experience in audience and buyer persona research.
• Familiarity with web design, publishing, Google Analytics, Google Ads, and Facebook Business Manager.
• Strong analytical skills with experience in data analysis and presentation via Excel.
• A team player with a positive attitude, capable of working independently.
• Proactive, quick learner, detail-oriented, able to work under stress in a fast-paced environment.
• Experience in planning, monitoring, and optimizing large-scale marketing campaigns using digital media KPIs.
• Bachelor's Degree in Economics, Marketing, or related fields with relevant online media or advertising experience.
• Account management experience is preferred.
• A proven track record of failures is acceptable; successes are a plus.

CAREER DEVELOPMENT: Opportunities for growth within the organization, especially within the expanding Digital Media division.

WORK ENVIRONMENT: Casual, flexible hours, remote work (50%), based in Milan, Italy, with a strong team culture.

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