Trade Marketing Export Internship

Oberalp Group; Bolzano; In loco; EUR 9000 - 11.000; Tempo pieno

Vantaggi offerti da questo lavoro

Allowance: 850€ gross/month

Descrizione del lavoro

The Oberalp Group, a family-owned house of brands for high quality technical mountaineering products, offers a six-month internship in Trade Marketing Export based in Bolzano, Italy. You will get a 360° overview of strategic planning, development, implementation, monitoring and revision of online and offline marketing activities for Salewa and Dynafit.

You will work closely with partners and Marketing Teams across countries to ensure alignment of brand concepts and projects, while gaining

Competenze

• University student or degree in Economics or a similar field.
• First experience in the marketing sector is a plus.
• Excellent Italian skills, very good English skills, German is a plus.
• Passionate about mountains.
• Good time management skills.
• Hands on mentality.
• Ability to work independently, quickly and efficiently.
• Good understanding of different cultures & ability to work with international partners.

Mansioni

• Develop online & offline content, media plan and PR calendar to ensure consistent brand messaging.
• Coordinate implementation of defined communication tools and contents.
• Support in trade marketing implementation.
• Help to organize events and manage multiple athletes.
• Support in managing multiple internal and external stakeholders.
• Assist in managing international partners.
• Work on multiple projects at the same time.

Conoscenze

Italian language

English language

German language

Formazione

Economics related degree

Descrizione del lavoro

The Oberalp Group is a management driven family business - a house of brands that creates high quality technical mountaineering products. We have 6 own brands Salewa, Dynafit, Pomoca, Wild Country, Evolv and LaMunt. As an exclusive partner of other brands in the sports sector we offer our entire know how in communication, sales and image building. We are a team of more than 1000 employees in 11 countries worldwide – a group of adventurers and dreamers, mountaineers, looking for their next peak. Trade marketing refers to all marketing activities aimed at supporting distribution partners to increase sales in their market. A strong focus is set on actions supporting a good and consistent brand presentation at all sales touchpoints, both offline (such as shop windows, focus points, branded area & merchandising) and online (creation of brand pages, online campaigns, etc.). We are looking for a intern for our Trade Marketing Export for at least 6 months. With this internship, you will get a 360° overview on the strategic planning, development, implementation, monitoring and revision of all online and offline marketing activities for the brand Salewa and Dynafit. You work closely with our partners and the Marketing Teams in the different countries and help to guarantee the alignment of the Brand's concepts and projects.

Tasks And Responsibilities

• Support in the development of online & offline content, media plan & PR calendar to ensure consistent brand message across different channels
• Help to coordinate the implementation of defined communication tools and contents
• Support in trade marketing implementation
• Help to organize events and manage multiple athletes
• Support in managing multiple internal and external stakeholders
• Assist in managing international partners
• Work on multiple projects at the same time

Profile

• University student or degree in Economics or a similar field
• First experience in the marketing sector is a plus
• Excellent Italian skills, very good English skills, German is a plus
• Passionate about mountains
• Good time management skills
• Hands on mentality
• Ability to work independently, quickly and efficiently
• Good understanding of different cultures & ability to work with international partners

Workplace:

Bolzano, IT

Benefits

• Allowance: 850€ gross/month