Shopper Marketing Lead

Henkel AG & Co. KGaA; Milano; In loco; EUR 42.000 - 65.000; Tempo pieno

Descrizione del lavoro

Henkel AG & Co. KGaA in Milano seeks a data-driven professional to analyze and monitor customer and brand performance, including Sell-In and Sell-Out metrics, to drive insights. You will support shopper marketing initiatives and collaborate with Sales and Marketing to shape campaigns.

This role offers opportunities to engage with agencies and research partners and to contribute to cross-functional projects within a global consumer goods company.

Mansioni

• Responsibility for analyzing and monitoring customer & brand performance (e.g., Sell-In and Sell-Out) and KPIs
• Support to the shopper marketing team in the project development (i.e. consumer promo, category projects)
• Close collaboration with the multifunctional team (e.g. Sales, Mktg)
• Opportunities to manage relationships with agencies, external research institutes and clients

Descrizione del lavoro

Henkel AG & Co. KGaA in Milano seeks a data-driven professional to analyze and monitor customer and brand performance, including Sell-In and Sell-Out metrics, to drive insights. You will support shopper marketing initiatives and collaborate with Sales and Marketing to shape campaigns.

This role offers opportunities to engage with agencies and research partners and to contribute to cross-functional projects within a global consumer goods company.