SENIOR MEDIA STRATEGIST

De'Longhi Group; Treviso; Hybrid; EUR 50,000 - 65,000; Full time

Benefits offered by this job

Health insurance

Remote work options

Company restaurant

Wellbeing program

Job summary

De'Longhi Group HQ in Italy is seeking a Senior Media Strategist to lead global paid media strategy across De'Longhi, Kenwood, Braun, and Nutribullet. You will align HQ and local markets and partner with our Global Media Agency to drive efficient media investments.

You will translate data into actionable insights for senior leadership and manage multi-market coordination while shaping a future-facing media roadmap within a premium consumer appliances group.

Qualifications

• 7+ years of experience in media management.
• 360-degree media expertise with a strong focus on digital media and performance-driven strategies.
• Strategic and analytical, able to translate data into senior-leadership insights.
• International mindset with experience coordinating across cultures and regions.

Responsibilities

• Provide strategic guidance to local markets in developing effective media plans aligned with the Global Media Framework.
• Analyze global campaign results to identify trends and optimize ROI.
• Collect and consolidate marketing and media plans from all global markets for HQ visibility.
• Bridge HQ brand teams with digital departments and local marketing leads to ensure a unified approach.
• Lead the relationship with the Global Media Agency to develop and refine global briefs.

Skills

Media management

Digital media

Analytical skills

Stakeholder management

Tools

Measurement tools

Bidding platforms

Job description

Job Responsibilities

The Role in a Nutshell: We are looking for a strategic and results-oriented Senior Media Strategist to join our Global Paid Media team at the De'Longhi Group Headquarters. Reporting directly to the Head of Paid Media, you will be a key driver in defining and overseeing the Group's media strategy across all brands (De'Longhi, Kenwood, Braun, and Nutribullet). You will act as the vital link between our central HQ and local markets, ensuring that media investments are optimized for maximum efficiency and impact. This is not just a coordination role; you will be the primary point of interface with our Global Media Agency, leading the development of global briefs and empowering markets to achieve best-in-class performance.

Key Responsibilities

• Strategic Market Support: Provide strategic guidance to local markets in developing effective and efficient media plans that align with the Global Media Framework and local business goals.
• Performance & ROI Maximization: Analyze campaign results globally to identify trends and best practices. Collaborate with markets and agencies to continuously optimize performance and maximize ROI.
• Planning & Consolidation: Collect and consolidate marketing and media plans from all global markets, providing HQ with a centralized and transparent view of global media investments.
• Stakeholder Collaboration: Act as a bridge between HQ brand teams, digital departments, and local marketing leads to ensure a unified and consistent media approach.
• Agency Governance: Lead the relationship with our Global Media Agency to develop, implement, and refine the global media brief, ensuring excellence in execution worldwide.

Job Profile

Who You Are:

• The Seasoned Professional: You have 7+ years of experience in media management, ideally gained within a top-tier international media agency or a large multinational corporation.
• Holistic Media Expert: You possess a 360-degree understanding of the media landscape. While you have a holistic profile, you are particularly strong in Digital Media and performance-driven strategies.
• Strategic & Analytical: You are comfortable translating complex data into actionable insights and "so-what" summaries for senior leadership.
• International Mindset: You thrive in global environments, managing diverse stakeholders across different cultures and regions.

Technical Skills & Qualifications

• Tools: Advanced knowledge of digital media measurement tools and bidding platforms.
• Language Skills: Full professional fluency in English is mandatory.
• Budget Management: Proven track record in managing large-scale, multi-channel media budgets.

Why Join Us?

You will have the unique opportunity to shape the global media roadmap of a premium player in the consumer appliances industry. Working at the De'Longhi Group HQ means being at the center of our digital transformation, where your expertise will directly influence the success of our world-renowned brands on a global scale.

What we offer

• Dynamic Environment: Work in a fast-paced and challenging environment.
• Impactful Work: Make a real difference in the quality of products that millions of people use every day.
• Growth Opportunities: Develop your career within a leading global company.
• Wellbeing initiatives (engagement survey, welfare program, company restaurant, health insurance)
• Work-life balance (flexible work hours, remote work options)
• Partnerships and shopping programs (special price for company products, external partnerships & discounts, smart lockers)
• Transparent Compensation: We offer a salary aligned with your expertise and dedication, fostering equity.

Our salary range for this position is 50-65.000€, plus MBO, and the applicable collective bargaining agreement (CCNL) is metalmeccanico.

The final offer and classification level may vary based on objective and gender-neutral criteria, such as the candidate's skills, seniority, background and the qualifications for the job.

We are an Equal Opportunity Employer, we reject and condemn any form of discrimination including discrimination based on age, gender, sexual orientation, health, race, nationality, cultural background, political opinions and religious beliefs, and membership of associations and trade unions.