MEDIA STRATEGIST – Grow into Retail Media

De'Longhi Group; Treviso; Hybride; EUR 40 000 - 55 000; Plein temps

Avantages offerts par ce poste

Wellbeing initiatives

Remote work options

Company restaurant

Health insurance

Growth opportunities

Résumé du poste

De'Longhi Group seeks a hands-on, data-driven Media Strategist to lead retail media campaigns across Europe. You will manage campaigns with major retailers and bridge performance marketing with commercial sales to optimize digital shelf presence.

Strong analytical mindset and English fluency are required, with a passion for Retail Media and a learning path to grow within the role. Flexible work hours and remote options are available as part of the package.

Qualifications

• 4+ years of experience in Paid Media campaigns.
• Strong analytical mindset.
• Interest in Retail Media and learning path development.

Responsabilités

• End-to-end management of retail media campaigns across major European retailers.
• Develop and implement media plans for partners like MediaMarkt, Currys, Argos, Unieuro.
• Manage and allocate retail media budgets to hit ROAS and market share targets.
• Conduct daily monitoring and A/B testing of bids, keywords, and creative assets.
• Translate complex data into actionable insights and provide regular performance deep-dives.
• Collaborate with local trade marketing teams and external retail media networks.

Connaissances

Paid Media campaigns

Analytical mindset

English fluency

Performance optimization

Outils

Excel/Google Sheets

Looker

Description du poste

Job Responsibilities

We are looking for a hands‑on, data‑driven Media Strategist willing to learn and explore the Retail Media world across Europe. You will become the engine room of our retail media plans, working directly within the ecosystems of partners like MediaMarkt, Currys, Argos, Unieuro, Darty, and more.

As a key member of the Global Paid Media team, you will bridge the gap between performance marketing and commercial sales, ensuring our products are winning the \"digital shelf\" and driving measurable ROI.

Do you already have experience in Media Campaigns and you love it but you are eager to increase your experience and expertise on Retail Media? Perfect, we will create the ideal learning path for you!

Key Responsibilities

• Operational Leadership: End‑to‑end management of retail media campaigns (Sponsored Products, Display, Video) across major European retailers.


• Media Planning & Execution: Develop and implement bespoke media plans for partners such as MediaMarkt, Currys, Argos, and Unieuro, aligning with seasonal peaks and product launches.


• Budget Management: Manage and allocate retail media budgets, ensuring optimal spend across different platforms to hit ROAS and Market Share targets.


• Performance Optimization: Conduct daily monitoring and A/B testing of bids, keywords, and creative assets to maximize visibility and conversion.


• Reporting & Insights: Translate complex data into actionable insights. You will provide the Head of Paid Media with weekly/monthly performance deep‑dives and \"so‑what\" summaries.


• Stakeholder Collaboration: Act as the technical point of contact for local trade marketing teams and external retail media networks/aggregators.

Job Profile

Who You Are

• 4+ years of experience in Paid Media campaigns


• Strong analytical mindset


• Interested in Retail Media

Technical Skills & Qualifications

• Advanced knowledge of Excel/Google Sheets, Looker


• Full professional fluency in English is mandatory. Proficiency in other languages is a significant plus


• Proven track record of managing high‑budget campaigns

Why Join Us?

We will give you the chance to learn about Retail Media and play a central role in shaping the retail media roadmap for a global player. This isn't a \"siloed\" role; you will be at the heart of our digital transformation, working directly with the Head of Paid Media to redefine how we sell in the digital age.

What we offer

• Dynamic Environment: Work in a fast‑paced and challenging environment.


• Impactful Work: Make a real difference in the quality of products that millions of people use every day.


• Growth Opportunities: Develop your career within a leading global company.


• Wellbeing initiatives (engagement survey, welfare program, company restaurant, health insurance)


• Work‑life balance (flexible work hours, remote work options)


• Partnerships and shopping programs (special price for company products, external partnerships & discounts, smart lockers)


• Transparent Compensation: We offer a salary aligned with your expertise and dedication, fostering equity.

Our salary range for this position is 40-55.000€, plus MBO, and the applicable collective bargaining agreement (CCNL) is metalmeccanico.

The final offer and classification level may vary based on objective and gender‑neutral criteria, such as the candidate's skills, seniority, background and the qualifications for the job.

We are an Equal Opportunity Employer, we reject and condemn any form of discrimination including discrimination based on age, gender, sexual orientation, health, race, nationality, cultural background, political opinions and religious beliefs, and membership of associations and trade unions.