Senior Associate, Linear Media Activation & Planning

Wppmedia; Roma; Ibrido; EUR 25.000 - 42.000; Tempo pieno

Vantaggi offerti da questo lavoro

Corporate Benefits & DiscountsPlatform

Employee Wellbeing & Support Programs

Language Platform: English & 49 other

At least 2000+ courses on e-learning

Ticket Restaurant

Non-Occupational Accident Insurance

Company-paid Life Insurance

Tax Assistance Services

Descrizione del lavoro

WPP Media is seeking a Senior Associate, Activation Linear Planning to design and optimize offline media plans across TV, print and radio. You will analyse competitive landscapes and provide data-driven recommendations, while coordinating with creative agencies and media owners to ensure flawless execution.

The role emphasizes autonomous work, strategic contribution, and a strong analytical mindset within a hybrid work setup, with opportunities to influence communications strategies across

Competenze

• 3+ years of consolidated experience in media planning, with offline focus.
• Bachelor's degree or equivalent.
• Excellent command of English (written and spoken).
• Excellent proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).

Mansioni

• Design, develop, and optimize offline media plans (TV, Print, Radio).
• Conduct in-depth competitive analyses and translate data into strategic insights.
• Monitor budgets and produce detailed analytical reports with corrective actions.
• Coordinate with internal teams to ensure flawless execution of media plans.
• Present plans and analyses clearly and persuasively to stakeholders.

Conoscenze

Media planning

Analytical skills

Budget management

Communication

Team collaboration

Formazione

Bachelor's degree

Strumenti

Kubik

Arianna

Kimono

AQX

MCS

Descrizione del lavoro

WPP Media is seeking a Senior Associate, Activation Linear Planning to design and optimize offline media plans across TV, print and radio. You will analyse competitive landscapes and provide data-driven recommendations, while coordinating with creative agencies and media owners to ensure flawless execution.

The role emphasizes autonomous work, strategic contribution, and a strong analytical mindset within a hybrid work setup, with opportunities to influence communications strategies across