Remote Digital Campaign Planner - Meta & Google Ads

Shopfully; Roma; Hybrid; EUR 28,000 - 38,000; Full time

Job summary

Shopfully is a rapidly scaling multinational that connects shoppers with deals they love. We are seeking a Media Planner Specialist to join our Campaign & Media team and help set up, manage, and continuously optimize paid media campaigns across Meta Business Manager and Google Ads.

You will work with internal stakeholders to deliver campaigns that meet client KPIs, analyze performance data, and support the sales team in identifying target audiences.

Qualifications

• 1–2 years hands-on experience managing and optimizing digital advertising campaigns on Meta Business Manager and Google Ads.
• Analytical approach to performance data and insights.
• Teamwork attitude and collaborative spirit.
• Problem solving and proactive mindset to address campaign issues.
• Excellent command of English (written and spoken).
• Basic knowledge or exposure to Programmatic Advertising (DV360 or similar) is a plus.

Responsibilities

• Manage end-to-end campaigns: Set up, launch, and monitor paid media campaigns on Meta Business Manager and Google Ads.
• Coordinate the life cycle of campaigns (schedules, progression, issue resolution, delivery) with supervisor and internal stakeholders.
• Drive performance and optimization: monitor daily delivery, analyze metrics, and implement optimization to meet KPIs and contract requirements.
• Support the Sales Team in identifying right targets for each campaign based on historical data.

Skills

Digital advertising

Analytical thinking

Teamwork

Problem solving

English proficiency

Programmatic advertising

Tools

Google Ads

Meta Business Manager

DV360

Job description

Shopfully is a rapidly scaling multinational that connects shoppers with deals they love. We are seeking a Media Planner Specialist to join our Campaign & Media team and help set up, manage, and continuously optimize paid media campaigns across Meta Business Manager and Google Ads.

You will work with internal stakeholders to deliver campaigns that meet client KPIs, analyze performance data, and support the sales team in identifying target audiences.