Omnichannel Media & Programmatic Leader

Sisal; Milano, Roma, Porcari; In loco; EUR 53.000 - 69.000; Tempo pieno

Vantaggi offerti da questo lavoro

Meal allowance

Supplemental Health Insurance

Parental Leave Packages

Descrizione del lavoro

Sisal is seeking a Media, Programmatic & Social Media Manager for its Milano office to drive omnichannel media strategy and optimize ROI. You will own budget allocation across Digital, Programmatic, Paid Social, and Traditional media, shaping content and performance across platforms.

The role requires 5+ years in media planning, strong analytics, and fluency in Italian and English. Milano-based with opportunities to collaborate across regions and brands within the group.

Competenze

• 5+ years in media planning and programmatic buying.
• Fluency in Italian and English.
• Strong analytical and data-driven mindset.

Mansioni

• Shape omnichannel media strategy and budget allocation.
• Lead Social Media roadmap and paid amplification.
• Oversee Programmatic and performance ecosystem incl. DSPs.
• Collaborate with Creative, Brand, Data, and E-commerce.
• Manage agencies and ensure timely, high-quality deliverables.
• Set up KPIs and dashboards; translate analytics for leadership.
• Oversee budget management and negotiate agency fees.

Conoscenze

Media planning

Programmatic buying

Social media management

Analytics

Communication

Formazione

Marketing degree

Strumenti

Google Marketing Platform

Meta Ads Manager

TikTok Ads

LinkedIn Campaign Manager

Google Analytics

Descrizione del lavoro

Sisal is seeking a Media, Programmatic & Social Media Manager for its Milano office to drive omnichannel media strategy and optimize ROI. You will own budget allocation across Digital, Programmatic, Paid Social, and Traditional media, shaping content and performance across platforms.

The role requires 5+ years in media planning, strong analytics, and fluency in Italian and English. Milano-based with opportunities to collaborate across regions and brands within the group.