Media Strategist – Grow Into Retail Media

Delonghi; Napoli; Remote; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Wellbeing initiatives

Flexible hours

Remote work

Health insurance

Company restaurant

Discounts

Partnerships

Job summary

Delonghi cerca un professionista con esperienza in campagne Paid Media per guidare attività retail in Europa. Laurea non specificata, forti abilità analitiche e fluente inglese richieste.

Ruolo dinamico con stretto contatto con team di marketing e vendite, focalizzato su ottimizzazione ROAS, budgeting e reportistica su scala europea. Disponibilità a lavoro ibrido e remoto in ambito internazionale.

Qualifications

• 4+ anni di esperienza in campagne Paid Media.
• Mentalità analitica forte per interpretare dati.
• Collaborazione efficace con stakeholder.

Responsibilities

• Gestione end-to-end di campagne retail media in Europa.
• Sviluppo di piani media su retailer come MediaMarkt, Currys, Argos, Unieuro.
• Gestione budget per raggiungere ROAS e quota di mercato.
• Monitoraggio quotidiano delle performance e test A/B di offerte e creatività.
• Tradurre dati in insight operativi e report settimanali/mensili.

Skills

Paid media campaigns

Analytical mindset

Stakeholder collaboration

Tools

Excel/Google Sheets

Looker

Job description

Overview

In this hands-on role, you will drive European retail media campaigns for a global advertiser, acting as the engine behind wining the digital shelf and ROI. You’ll bridge performance marketing with commercial sales, collaborating with top retailers to craft tailored plans and optimize spend. You’ll learn Retail Media in depth, shaping the roadmap with the Head of Paid Media and influencing digital transformation. This is a data-driven, cross-functional position with measurable impact.

Retribuzione / Benefits

• Wellbeing initiatives
• Flexible work hours
• Remote work options
• Health insurance
• Company restaurant
• Discounts and partnerships

Responsabilità

• End-to-end management of retail media campaigns across major European retailers (Sponsored Products, Display, Video)
• Develop and execute bespoke media plans for retailers such as MediaMarkt, Currys, Argos, Unieuro
• Budget management to hit ROAS and market share targets
• Daily performance monitoring and A/B testing of bids, keywords, and creatives
• Translate data into actionable insights; provide weekly/monthly performance deep-dives and summaries
• Serve as technical point of contact for local trade marketing teams and external retail media networks/aggregators

Requisiti fondamentali

• 4+ years of experience in Paid Media campaigns
• Strong analytical mindset
• Advanced knowledge of Excel/Google Sheets, Looker
• Full professional fluency in English (other languages a plus)
• Proven track record of managing high-budget campaigns

• Stakeholder collaboration
• Analytical thinking
• Proactivity and learning mindset
• Excel/Google Sheets
• Looker
• Experience with retail media platforms (Sponsored Products, Display, Video)