Marketing Manager - Luxury Hotel Brand & Digital Growth

Villa Igiea, a Rocco Forte hotel; Sicilia; On-site; EUR 40,000 - 45,000; Full time

Benefits offered by this job

Discounted hotel rates

Staff discounts on bars/restaurants

Well-being benefits

Job summary

Rocco Forte Hotels is seeking a Marketing Manager for Villa Igiea in Sicily. You will drive an integrated marketing approach, supporting collateral, digital campaigns, CRM, and promotions to grow brand loyalty and revenue for the hotel.

The role requires a marketing background, 3+ years in a managerial capacity, and fluency in Italian and English, with strong communication skills and a customer-focused mindset. The position is based on-site with competitive compensation.

Qualifications

• Bachelor’s or Master’s degree in Marketing or Communications.
• Minimum 3 years’ experience in a Marketing managerial role.
• Strong communication and interpersonal skills.
• Good understanding of CRM, digital and social media marketing; Adobe Campaign Classic is a plus.
• Commercial awareness and client-focused approach.
• Proficient in Microsoft Office.

Responsibilities

• Support integrated marketing activities for Villa Igiea.
• Create marketing collateral with Regional Marketing team.
• Support in creating packages.
• Update content on the website.
• Manage image library and CRM campaigns.
• Coordinate gift vouchers campaigns.
• Assist Head Office with materials for newsletters.
• Act as point of contact for ad hoc marketing requests.
• Promote hotel F&B outlets through online and offline actions.
• Collaborate on Digital and Social Media activities.
• Organize and support photo/video shoots on site.

Skills

Communication skills

Interpersonal skills

CRM knowledge

Digital marketing understanding

Italian language

English language

Education

Bachelor’s or Master’s degree in Marketing/Communications

Tools

Adobe Campaign Classic

Microsoft Office

Job description

Rocco Forte Hotels is seeking a Marketing Manager for Villa Igiea in Sicily. You will drive an integrated marketing approach, supporting collateral, digital campaigns, CRM, and promotions to grow brand loyalty and revenue for the hotel.

The role requires a marketing background, 3+ years in a managerial capacity, and fluency in Italian and English, with strong communication skills and a customer-focused mindset. The position is based on-site with competitive compensation.