Marketing Manager | Luxury Hotels (CRM, Digital, Growth)

Rocco Forte Hotels Group; Sicilia; On-site; EUR 40,000 - 45,000; Full time

Benefits offered by this job

Discounted hotel rates €35 per night (

50% discount at company bars/restaurnt

20% discount on wellness treatments at

BenefitHub discounts on products

Flexible hours

Time management initiatives

Discretional Service Appreciation

Job summary

Rocco Forte Hotels is seeking a Marketing Manager to lead an integrated marketing approach for The Carlton hotel in Italy. You will execute collateral, digital and CRM campaigns while developing brand loyalty and driving revenue across key markets.

The role requires a marketing background with at least 3 years in a managerial capacity, strong communication skills, and fluency in Italian and English. A CCNL Turismo contract with a competitive package awaits.

Qualifications

• Bachelor’s or Master’s degree in Marketing, Communications, or a related field.
• Minimum 3 years’ experience in a Marketing managerial role.
• Strong communication and interpersonal skills.
• Good understanding of CRM, digital and social media marketing; knowledge of Adobe Campaign Classic is a plus.
• Commercial awareness and understanding of how marketing activities contribute to overall business success.
• Proficient in Microsoft Office (PowerPoint, Excel and Word).
• Fluent in Italian and English.

Responsibilities

• Support the Regional Marketing Italy with all the marketing initiatives dedicated to The Carlton hotel.
• Creation of marketing collaterals in collaborations with the Regional Marketing team.
• Support in creating packages.
• Support in updating content on the website.
• Image library management.
• Management of CRM campaigns and data acquisition campaigns.
• Creation of gift vouchers and support executions of gift vouchers campaigns.
• Assist Head Office with the creation on material for their newsletters.
• Point of contact for the hotel to support ad hoc marketing requests.
• Support promoting the hotel F&B outlets through clear marketing actions (online and offline).
• Support with Digital and Social Media Activities.
• Execution of photo and video shootings, in collaboration with the Regional Marketing Director and the Centre: organization of all the pre-shooting details and support on site

Skills

Communication

Interpersonal skills

CRM

Digital & social media marketing

Microsoft Office

Bilingual: Italian & English

Education

Bachelor’s or Master’s in Marketing/Communications

Tools

Adobe Campaign Classic

Job description

Rocco Forte Hotels is seeking a Marketing Manager to lead an integrated marketing approach for The Carlton hotel in Italy. You will execute collateral, digital and CRM campaigns while developing brand loyalty and driving revenue across key markets.

The role requires a marketing background with at least 3 years in a managerial capacity, strong communication skills, and fluency in Italian and English. A CCNL Turismo contract with a competitive package awaits.