Marketing Lead: Italy Localization & Content Strategy

TLC Worldwide; Milano; In loco; EUR 40.000 - 65.000; Tempo pieno

Vantaggi offerti da questo lavoro

Dynamic & collaborative team

Weekly webinars

Annual TLC Wellness Week

TLC Culture Club

TLC Gives Back

TLC Rise

Frankies awards

Owner's Club

Descrizione del lavoro

TLC Worldwide is seeking a Marketing Executive to localise global campaigns for the Italian market and create culturally resonant content. You will collaborate with the European marketing team and local commercial colleagues to grow TLC Italy's presence and lead generation.

You will craft content across multiple channels, manage LinkedIn activity, support sales enablement, and maintain website assets while providing market insights to optimize campaigns.

Competenze

• A degree in Marketing, Communications, Journalism, Languages or a related discipline
• Experience in a marketing, communications or digital marketing role
• Exceptional writing and proofreading skills
• Experience creating engaging content across multiple channels
• Strong LinkedIn and social media content experience
• Familiarity with CRM and marketing platforms such as HubSpot, Mailchimp or similar
• Excellent organisational and project management skills
• The ability to manage multiple priorities and deadlines
• Confidence working with colleagues and clients across different cultures and markets
• Fluent English (C1 level or above), both written and spoken
• Native or fluent Italian language skills

Mansioni

• Localise global campaigns for the Italian market
• Create culturally relevant marketing content and communications
• Manage and grow TLC Italy's LinkedIn presence
• Support lead generation and marketing-qualified lead follow-up
• Maintain website content and campaign assets
• Share local market insights that help improve campaign performance and effectiveness
• Tell TLC's story through content like case studies, thought leadership, blog articles and PR content
• Develop sales enablement materials and campaigns that support lead generation
• Coordinate webinars, events and marketing operations and maintain calendars and trackers

Conoscenze

Exceptional writing

Proofreading

Content creation

Social media

Project management

Multicultural collaboration

Formazione

Marketing degree

Strumenti

HubSpot

Mailchimp

Descrizione del lavoro

TLC Worldwide is seeking a Marketing Executive to localise global campaigns for the Italian market and create culturally resonant content. You will collaborate with the European marketing team and local commercial colleagues to grow TLC Italy's presence and lead generation.

You will craft content across multiple channels, manage LinkedIn activity, support sales enablement, and maintain website assets while providing market insights to optimize campaigns.