Marketing Associate Director, Hemoglobinopathies - Italy

Vertex Pharmaceuticals LLC; Toscana; Hybrid; EUR 90,000 - 130,000; Full time

Benefits offered by this job

Hybrid-Eligible or On-Site

Remote work up to two days per week

Policy-driven flex eligibility

Equal employment opportunity

Accommodations for qualified individus

Job summary

Vertex Pharmaceuticals LLC is seeking a strategic marketing leader to shape brand strategy and market segmentation, driving launches and label expansions. You will partner with brand leads, integrate insights from HCPs and patient stakeholders, and mentor teammates while delivering on strategic and tactical plans.

You will collaborate with agencies, measure impact with defined metrics, and ensure on-budget, timely delivery across functions to support growth and market leadership.

Qualifications

• Experience in pharmaceutical marketing or related field.
• Ability to translate insights into business opportunities.
• Strong analytical mindset to lead problem solving.
• Proficiency in MS Office (PowerPoint, Excel, Word).
• Knowledge of market forecasts and revenue drivers.

Responsibilities

• Shape brand strategy and market segmentation, including launches and label expansions.
• Direct development and execution of strategic and tactical plans for assigned products.
• Collaborate with external communications review committee for materials intended for customers.
• Generate and consolidate insights from market research and stakeholder engagements.
• Build cross-functional partnerships to support business goals.
• Ensure metrics exist to measure tactic impact in the field.
• Lead and manage agency partners to ensure on-budget, timely delivery.
• Act as advisor/coach to mentored team members.

Skills

Strategic thinking

Cross-functional collaboration

Leadership and mentoring

Market research and insights

Strategic planning and execution

Analytical problem solving

Sales/marketing analytics

MS Office proficiency

Tools

PowerPoint

Excel

Word

Job description

In this role you will shape brand strategy and segment markets to drive the portfolio's goals. You will partner with brand leads to develop messaging and launches, integrating insights from HCPs and patient stakeholders. You will lead strategic and tactical plans, measure impact with defined metrics, and manage agency partners to ensure timely, on-budget delivery. You will mentor teammates and collaborate across functions to support growth and market leadership.

• Hybrid-Eligible or On-Site
• Remote work up to two days per week
• Policy-driven flex eligibility
• Equal employment opportunity
• Accommodations for qualified individuals
• Shape brand strategy and market segmentation, including launches and label expansions
• Direct the development and execution of strategic and tactical plans for assigned products
• Collaborate with external communications review committee for materials intended for customers
• Generate and consolidate insights from market research and stakeholder engagements
• Build strong cross-functional partnerships to support business goals
• Ensure metrics exist to measure tactic impact in the field
• Lead and manage agency partners to ensure on-budget, timely delivery
• Act as advisor/coach to mentored team members
• Direct experience with communications review committee for review of tactics
• Ability to translate insights into business opportunities
• Strong analytical mindset to lead problem solving
• Proven track record in strategy development, recommendations, and performance monitoring
• Knowledge of market forecasts and revenue drivers
• Proficiency in MS Office (PowerPoint, Excel, Word)
• Experience in pharmaceutical marketing or related field
• strategic thinking
• cross-functional collaboration
• leadership and mentoring
• market research and insights generation
• strategic planning and execution
• analytical problem solving