Marketing Associate Director, Hemoglobinopathies - Italy

Vertex Pharmaceuticals LLC

Rovigo

Hybrid

EUR 90,000 - 130,000

Full time

13 days ago

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Benefits offered by this job

Hybrid work model
Remote work up to 2 days/week

Job summary

Vertex Pharmaceuticals LLC is seeking a Marketing Associate Director for Hemoglobinopathies in Italy. You will shape brand strategy, segment markets, and drive launches and label expansions while partnering with product leads and stakeholders.

You will lead strategic and tactical plans, measure impact with defined metrics, and manage agency partners to ensure timely, on-budget delivery. Mentoring and cross-functional collaboration are key components of the role.

Qualifications

  • Experience in pharmaceutical marketing or related field.
  • Strong analytical mindset and problem solving.
  • Ability to translate insights into business opportunities.
  • Proven track record in strategy development and performance monitoring.
  • Knowledge of market forecasts and revenue drivers.
  • Excellent MS Office skills.

Responsibilities

  • Shape brand strategy and segmentation, including launches and label expansions.
  • Direct development and execution of strategic and tactical plans.
  • Collaborate with communications review committee for customer materials.
  • Generate and consolidate insights from market research and stakeholder engagements.
  • Build strong cross-functional partnerships to support goals.
  • Ensure metrics exist to measure tactic impact in the field.
  • Lead and manage agency partners for on-budget, timely delivery.
  • Act as advisor/coach to mentored team members.

Skills

Strategic thinking
Cross-functional collaboration
Leadership and mentoring
Market research and insights
Strategic planning and execution
Analytical problem solving
MS Office proficiency

Tools

MS Office Suite

Job description

In this role you will shape brand strategy and segment markets to drive the portfolio's goals. You will partner with brand leads to develop messaging and launches, integrating insights from HCPs and patient stakeholders. You will lead strategic and tactical plans, measure impact with defined metrics, and manage agency partners to ensure timely, on-budget delivery. You will mentor teammates and collaborate across functions to support growth and market leadership.

  • Hybrid-Eligible or On-Site
  • Remote work up to two days per week
  • Policy-driven flex eligibility
  • Shape brand strategy and market segmentation, including launches and label expansions
  • Direct the development and execution of strategic and tactical plans for assigned products
  • Collaborate with external communications review committee for materials intended for customers
  • Generate and consolidate insights from market research and stakeholder engagements
  • Build strong cross-functional partnerships to support business goals
  • Ensure metrics exist to measure tactic impact in the field
  • Lead and manage agency partners to ensure on-budget, timely delivery
  • Act as advisor/coach to mentored team members
  • Direct experience with communications review committee for review of tactics
  • Ability to translate insights into business opportunities
  • Strong analytical mindset to lead problem solving
  • Proven track record in strategy development, recommendations, and performance monitoring
  • Knowledge of market forecasts and revenue drivers
  • Proficiency in MS Office (PowerPoint, Excel, Word)
  • Experience in pharmaceutical marketing or related field
  • strategic thinking
  • cross-functional collaboration
  • leadership and mentoring
  • market research and insights generation
  • strategic planning and execution
  • analytical problem solving

Marketing Associate Director, Hemoglobinopathies - Italy rovigo, veneto, it

Equal employment opportunity

Accommodations for qualified individuals

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