Florence-Based SEO Copywriter & Content Strategist

CM5M — Ci Metti Cinque Minuti Srls; Firenze; In loco; EUR 34.000 - 52.000; Tempo pieno

Vantaggi offerti da questo lavoro

Operational autonomy

Direct collaboration with creative dir

Close-knit team

Florence office-based

Descrizione del lavoro

CM5M — Ci Metti Cinque Minuti Srls, Florence-based marketing agency, is seeking a mid-level Copywriter / SEO Copywriter. The role spans social captions to optimised articles, newsletters to paid campaigns, with a consistent tone and audience focus.

You will adapt words to formats, brands and platforms while maintaining clarity of objective and voice. A portfolio across formats is required and English proficiency (C1) alongside fluent Italian is expected.

Competenze

• Three to five years of professional experience in copywriting, content production or digital communications.
• Portfolio demonstrating ability across formats, objectives and tones of voice.
• Italian at full professional standard with at least C1-level English.
• Ability to write concise, immediate copy and longer, well-researched content.
• Understanding differences between writing for social media, advertising, email marketing and organic search.
• Experience with keyword research, search-intent analysis and on-page content structure.
• Familiarity with sources and verification of information.

Mansioni

• Write captions, content formats and copy for social media content calendars in varying tones of voice.
• Develop articles, guides and SEO content based on client objectives and search intent.
• Conduct keyword research and analyze search results to identify topics and opportunities.
• Optimize content on-page using structure, titles, headings, metadata and internal linking.
• Write newsletters, email campaigns and sequences with objective-focused messaging.
• Develop headlines, body copy and calls to action for paid campaigns.
• Turn briefs into clear, distinctive copy aligned with strategy.
• Research sectors and verify information before writing.
• Edit and improve existing copy, removing repetition and improving clarity.
• Manage feedback and multiple versions while maintaining consistency.
• Collaborate with creative directors, designers, SEO and paid media teams, and project managers.
• Use AI tools to support research and workflow while maintaining final judgement.

Conoscenze

Copywriting

SEO Copywriting

Keyword research

Content strategy

Editing

Strumenti

Semrush

Ahrefs

Google Search Console

Descrizione del lavoro

CM5M — Ci Metti Cinque Minuti Srls, Florence-based marketing agency, is seeking a mid-level Copywriter / SEO Copywriter. The role spans social captions to optimised articles, newsletters to paid campaigns, with a consistent tone and audience focus.

You will adapt words to formats, brands and platforms while maintaining clarity of objective and voice. A portfolio across formats is required and English proficiency (C1) alongside fluent Italian is expected.