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Bic is seeking a leader to drive Europe-wide eCommerce strategy, overseeing P&L and collaboration with regional teams to optimize growth across Pure Players, Omni Channel, B2B and Marketplaces.
You will define growth enablers, cultivate data-driven planning, and align online/offline trade terms while expanding marketplace partnerships across the EU. Fluency in English and 8–10 years in Digital Marketing/eCommerce are required.
In this role you will lead the Europe eCommerce strategy to drive growth across Pure Players, Omni Channel, B2B and Marketplaces. You will own the EU eCommerce P&L and collaborate with regional and Group teams to set the channel's strategic role for each category. You’ll steer growth enablers like assortment, pricing, content, and digital operations to optimize ROI. You’ll work closely with cross-functional partners to accelerate marketplace expansion and elevate online customer experience. This is a hands-on role with significant impact on regional performance and profitability.