E-Commerce Personalization Lead - UX & CRO Innovation

QVC Italy

Lombardia

Ibrido

EUR 55.000 - 75.000

Tempo pieno

14 giorni+

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Vantaggi offerti da questo lavoro

Competitive compensation
Paid time off
Employee assistance program
Parental leave
Paid volunteer hours
Amazing company discounts
Health care benefits starting on day 1
401(k)
Tuition reimbursement benefits

Descrizione del lavoro

QVC Italy is seeking a Digital Store E-Commerce Personalization Specialist to lead personalization and UX optimization across web and app. You will drive end-to-end personalization ownership, coordinate strategy and tests with cross-functional teams, and support voucher campaigns via the Uniqodo platform to boost retention and conversions.

You will work in a hybrid setup with offices in Brugherio (MB), requiring several in-person days monthly.

Competenze

  • Bachelor’s degree in Digital Marketing or related field.
  • 3–5 years of experience in digital, multichannel or e‑commerce personalization.
  • Hands-on experience with Adobe Target and Adobe Analytics.
  • Strong CRO, UX, and personalization knowledge.
  • Analytical mindset with ability to interpret key digital KPIs.
  • Familiar with Adobe Analytics, Adobe Target, Tableau and Excel.
  • Ability to work cross-functionally in a fast-paced digital environment.
  • Italian native and fluent English.

Mansioni

  • End-to-End Personalization Ownership: lead strategy, implementation and quality control across digital stores.
  • Coordinate strategy and tests with Digital Store, Content, and A/B teams locally and internationally.
  • Scale tests and Uniqodo voucher promotions for onsite campaigns.
  • Design personalization for Homepage, Category pages and the App to drive sales.
  • Deliver content tailored to customer segments across platforms.
  • Analyze weekly test results and provide revenue-driving insights.
  • Mentor team members and improve processes and strategies.

Conoscenze

Adobe Target
Adobe Analytics
CRO
UX optimization
Tableau
Excel
English fluency
Italian fluency

Formazione

Bachelor’s degree in Digital Marketing

Strumenti

AEM

Descrizione del lavoro

QVC Italy is seeking a Digital Store E-Commerce Personalization Specialist to lead personalization and UX optimization across web and app. You will drive end-to-end personalization ownership, coordinate strategy and tests with cross-functional teams, and support voucher campaigns via the Uniqodo platform to boost retention and conversions.

You will work in a hybrid setup with offices in Brugherio (MB), requiring several in-person days monthly.

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