Activation & Events Marketing Lead

JD Sports Fashion PLC

Lombardia

On-site

EUR 35,000 - 48,000

Full time

3 days ago

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Job summary

JD Sports Fashion PLC in Lombardia is seeking an Activations Marketing Executive to assist in strategic activation campaigns and events that boost brand visibility and engagement. The role focuses on developing marketing strategies and delivering high-impact activations for fashion and lifestyle brands.

The candidate should be fluent in English and Italian, with a degree in Marketing or Communications, a passion for sports and youth culture, and strong teamwork and communication skills.

Qualifications

Degree in Marketing, Communication, or similar fields.
Geographically mobile and willing to travel for events.

Responsibilities

Activations strategies executing: support the implementation of activation strategies aligned with brand goals.
Event delivery: assist in executing a range of events from large launches to VIP gatherings.
Cross-functional collaboration: work with marketing, retail, Partnerships, social and influencer teams.
Vendor management: support relationships with external vendors and partners for event services.
Performance analysis: evaluate activations and events with ROI metrics and attendee feedback.
Team collaboration: build strong relationships with the team and external agencies.

Skills

Teamwork

Adaptability

Goal orientation

Communication

Detail orientation

Customer orientation

Quality of work

Planning and organization

Education

Marketing/Communication degree

Job description

The candidate should be fluent in English and Italian, with a degree in Marketing or Communications, a passion for sports and youth culture, and strong teamwork and communication skills.

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