Senior Retail Marketing Architect — Omni-Channel Lead

JD-Sports-Fashion; Lombardia; On-site; EUR 31,000 - 36,000; Full time

Benefits offered by this job

Staff discount

Soft welfare programs

Personal development opportunities

Competitive salary

Job summary

JD Sports in Lombardia, Italy, is seeking a Senior Retail Marketing Executive to own strategic and operational planning, execution, and financial control of retail marketing campaigns across the store network.

You will optimize the end-to-end pipeline from asset planning to in-store implementation, leading a team and coordinating with internal and external partners to drive campaigns that enhance brand visibility and sales.

Qualifications

• 4+ years of experience in a similar role.
• Degree in Marketing, Communication, or similar.
• High level verbal and written English.

Responsibilities

• End-to-End Campaign Management: Plan and manage lifecycle of retail marketing campaigns, including distribution lists, store allocations, print production, and budgets.
• Store Request Governance: Review, evaluate, and approve marketing material and localized campaign orders by the store network.
• Platform Management: Own the internal marketing platform for campaign workflow tracking and collateral allocation.
• Asset & Inventory Control: Maintain databases on store layouts, in-store marketing support, and promotional material inventories.
• Technical Sourcing: Understand POSM and print processes to improve efficiency in a fast-paced retail setting.
• Compliance & Incident Resolution: Monitor rollouts and audits, report issues to leadership.
• Budget Tracking & ROI: Track costs, shipping, variances, and look for cost-saving opportunities.
• Stakeholder Liaison: Connect Marketing, Retail Operations, suppliers, and store leadership for campaign rollouts.
• Management of a Retail Marketing Executive

Skills

English (oral and written)

Experience in similar role

Willingness to travel

Education

Degree in Marketing/Communication

Job description

JD Sports in Lombardia, Italy, is seeking a Senior Retail Marketing Executive to own strategic and operational planning, execution, and financial control of retail marketing campaigns across the store network.

You will optimize the end-to-end pipeline from asset planning to in-store implementation, leading a team and coordinating with internal and external partners to drive campaigns that enhance brand visibility and sales.