WGZ- Marketing Automation Expert

Zoho; Chandigarh; On-site; INR 1,200,000 - 1,600,000; Full time

Job summary

Vasudha Business Solutions is seeking a Marketing Automation Expert for a reputed MNC at Mohali, near Chandigarh. The role focuses on designing and implementing automation workflows and optimizing campaigns.

You will work with HubSpot Marketing Hub, build lead nurturing journeys, and integrate automation with CRM while collaborating with Sales and Marketing to improve handoffs and measure results.

Qualifications

• Experience implementing marketing automation workflows.
• Proficiency with HubSpot Marketing Hub.
• Ability to build lead nurturing and customer journeys.
• Experience configuring email campaigns and follow-ups.
• Knowledge of lead scoring and lifecycle stages.
• CRM integration experience.
• Ability to create performance dashboards.
• Experience troubleshooting automation issues.
• Collaborative with Sales and Marketing teams.
• Ability to document automation processes.
• Interest in AI-based automation opportunities.

Responsibilities

• Design and implement marketing automation workflows.
• Work extensively with HubSpot Marketing Hub and related tools.
• Build lead nurturing, segmentation and customer journey workflows.
• Configure automated email campaigns and follow-up sequences.
• Set up lead scoring, lifecycle stages and marketing automation processes.
• Integrate marketing automation with CRM and other business systems.
• Monitor campaign performance and optimize workflows.
• Troubleshoot automation and integration issues.
• Work with Sales and Marketing teams to improve lead handover processes.
• Create reports and dashboards to measure campaign effectiveness.
• Support automation strategy and process documentation.
• Explore AI-based automation opportunities to improve efficiency.

Skills

HubSpot Marketing Hub

Marketing Automation

Lead Nurturing

Lead Scoring

CRM Integration

Reports & Dashboards

Automation Troubleshooting

AI in Marketing

Tools

CRM Systems

Marketing Analytics Tools

Job description

Vasudha Business Solutions ( HR/ Recruitment Consultants) | Full time

WGZ- Marketing Automation Expert

Chandigarh, India | Posted on 10/01/2026

Hiring Marketing Automation ExpertExpert for a Reputed/MNC company located at Mohali .

Requirements

Job Description:

• Design and implement marketing automation workflows.
  
• Work extensively with HubSpot Marketing Hub and related tools.
  
• Build lead nurturing, segmentation and customer journey workflows.
  
• Configure automated email campaigns and follow-up sequences.
  
• Set up lead scoring, lifecycle stages and marketing automation processes.
  
• Integrate marketing automation with CRM and other business systems.
  
• Monitor campaign performance and optimize workflows.
  
• Troubleshoot automation and integration issues.
  
• Work with Sales and Marketing teams to improve lead handover processes.
  
• Create reports and dashboards to measure campaign effectiveness.
  
• Support automation strategy and process documentation.
  
• Explore AI-based automation opportunities to improve efficiency.